Your Business And The Internet
Since the internet was first invented in the mid 1900s
, it has been used to share information though out the world, the first websites were incredibly basic, totally unrecognisable from the website you use today. Even back then businesses immediately saw that this was a great way to promote their businesses, allowing anyone with a computer to access information on their products and services.
Looking back at the internet now, compared to the last twenty years, it has changed in just about every way, one thing that hasnt changed in all that time however is that businesses still use the internet to promote their products and services. The websites of many businesses are still stuck in the 1900s and the simply do not make the most of new technologies available to fully showcase their business.
Many business dont appreciate the difference a good
Web Design Swansea company can make to their marketing, many web designers still think of a website as display and pray. Not realising that if nobody is using your website then it doesnt matter how great it looks, many thousands of pounds are wasted on websites that dont get used. This is all because web designers are often obsessed with their idea of the perfect website, rather than what will best fit the company, and will not suggest services beyond their expertise, such as internet marketing.
PWD Digital Marketing are often cheaper than other Web Design Companies, but always offer better value for money that any other
Website design swansea company, or any other web design company worldwide, this is because we only work with the best web designers, on a freelance basis, meaning you pay for zero downtime!
Communication is the key to a great website, you need to have a single contact person, someone who understands your business, the ethos, the customers you are targeting and where you want your business to be. At PWD Digital Media we provide you with a singular contact for all the services we provide from Web Design and Graphic Design to Internet Marketing.
Allowing a project manager, with a true understanding of what you are trying to achieve with your marketing to fully manage all Designers, Developers and Marketers working for your business, you can get on with running your business. This takes all the stress out of marketing your business, no running around chasing a variety of people, and someone who you can always feel is on your side
As they say time is money, We can save you a lot of both.
A major problem with many
Web Designer Swansea is that they do not have sufficient time to quickly finish your website, at PWD Digital Media we always have designers, developers and marketers ready to take on new jobs, we can usually complete small jobs within two weeks!
Most businesses spend on advertising in focused in the wrong areas, with 10% of their spend being more effective than the other 90%, this is because many business still spend a great deal of their marketing budget on out dated mediums that rarely bring in any business, yellow pages being one of the most common. Long gone are the days where people use local directories to find businesses, and why would they will Google and other search engines being the perfect way to find exactly what you are looking for within seconds.
For the cost of one years advertising in the yellow pages most business could easily afford 6 months local search engine optimisation from PWD Digital Media, the amount of time needed for optimal results, with money to spare, Giving a real return on investment, and bringing in measurable results.
The internet is now more than just a place for businesses to display their products and services, it is now a place to interact with their customers, marketing your business is now lot more subtle that just putting it in the shop window, people want to know your business, consumers care now more than ever about the ethos of your business.
With the marketing landscape forever changes many businesses are going to get left behind, too many businesses are burying their head in the sand, not wanting to face the fact that the landscape if changing faster and faster, and not understanding how they can keep up with their competitors, using PWD Digital Media to market your business allows you to speak to somebody in plain English, and allow you to sit back and watch as your business soars in the digital age.
The great thing about using the internet to market your business is that you can also target new markets in an incredibly cost efficient way, back in the 1900s to target a new geographic area would usually mean opening a new office, depot or shop in the area you wished to target, now it is as simple as getting your website listed under that geographic area in search engines. This makes it easy for even the smallest business to expand at an incredible rate, at a low cost, with businesses less than a year old often selling their products, countrywide, and even worldwide.
Dont let your business get left behind; get in touch with PWD Digital Media.
by: David Atkins
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