Personal training is a booming business and when so many companies are closing or fading away
, this is not the case for personal trainers. There is a lot of money to be had if you put in the time and increase your client base.
The most important thing to do is to work your potential sale from start to finish. You have to contact your client and get them to want to work with you. In other words, you are a salesperson working a lead. Your job is to close the sale and get the business. If you work your leads, you will make more money. If you have problems with contacting the potential client because you are a shy person, then you need to get past it. The more clients that you contact, the easier it will become.
Practice what you want to say. Write down what you want to talk about. You can even write a script if that helps you. Be prepared for questions and know how you want to answer them. Practice makes perfect as the saying goes.
Ask lots of open-ended questions. The more your customer talks, the better off you will be. Focus on what they are telling you and you will close the sale. They will want to work with you and appreciate that you are trying to help them.
Another way to get more sales is to find out what is motivating them to get in shape. There may be a painful story that is bringing them to you. Maybe they have been obese for a long time and nothing that they have tried has worked. Be their buddy and let them know that you will be there for them and by working with you, they will accomplish their goals.
Show the value of your skills. Clients will be willing to work with you if they understand how you can help them. They won't mind paying more if they see what you can do to help them.