Stock Market Futures and Trading the BP Share Price The problems for BP are mounting and this has really been holding back the FTSE 100. As the FTSE 100's largest company, a drop of 300 pence in the stock equates to almost 220 points of the UK's leading share index.The effect of this, plus weakness in the banking sector, can be clearly seen in the German DAX / FTSE 100 spread which has widened from 480 points on the first day of the leak...more
Trading the Forex Safe Haven Markets The markets are looking increasingly nervous and the safe haven currencies are back in vogue. Bad news across the markets, from BP's continued woes to poor data out of China, is leading to an outbreak of risk aversion. This can clearly be seen in the forex spread trading markets.The US Dollar is often seen as a safe haven currency. However US stimulus plans and poor unemployment data is worrying...more
Everyone knows that pay per click or PPC advertising is a fast way to drive traffic to a site right? But it's also common knowledge that you can pay way more for advertising than you make in sales if you don't know what you're doing or if you don't stay on top of the campaigns everyday. What if you used an article marketing strategy that cost you nothing delivered targeted traffic and continued to send that traffic for years?Think about that for a moment. PPC is desirable because you can choose what key word searches your ad will appear on. But the ad is on the right side of the page and competing with as many as 8 other ads. Further, you have to get your message across with a headline and minimal text. How many ads have you had to test before you get something that generates just a click not to mention a sale?Article marketing has been around for a while but its experiencing significant growth recently and it really is a win-win situation for all involved. It's now viewed as a key internet marketing solution. Article directories like Ezine Articles, Go Articles and Article Base provide sites where authors can post their articles. Webmasters looking for content can take the...more
World Financial Markets under Pressure The old saying of 'Sell in May and go away' has rarely seemed quite so appropriate as in the current climate.The markets are certainly spooked at the moment but this does not get away from the fact that a double-dip recession, predicted by a number of commentators, is still unlikely. The key numbers are...more
When you are thinking about how to write the perfect marketing resume, then there are many different things that you will want to think about. How you organize your resume is of great importance, because when potential employers are looking at it, they will be looking for very specific things. To make yourself a valuable asset to a company, you...more
Everyone always asks me how I am able to do so much. Well, there are 2 secrets:1) Leverage other people's time by being a good delegator 2) Get very organized.I know what you are thinking, "Well, Karen you are probably already hyper organized right?" Wrong. By nature I am an insane perfectionist. I like everything a certain way, I am very picky on details, and I don't want to have to say or see it twice! However I am only good at having other people do this for me. I am good at giving them specifics, creating timelines and setting standards...and of course, holding myself to the same standard which I expect to receive.Only you can know what system of organization works for you but I can tell you for a fact that if you are serious about creating enormous income (even just decent income) you need to get organized.1) Evaluate your level of current organization: Is your office clean and uncluttered? Do you or does your assistant know where everything is? Or do you need to come up with a specific system so that things are easy to file (half the battle!) and then easy to find. I like overall categories like; "Marketing" and then subcategories such as "Flyers." If I am working...more
It is startling the number of marketers that come to InvolveMobile to manage a mobile campaign and ask advice on whether they are in compliance with the CAN-SPAM Act. The assumption that mobile marketing and consumer opt-ins are regulated by the...more
How to Avoid Get Rich Scam The old adage "if it sounds to good to be true, it probably is" is the best way to avoid a get rich quick scam. If it were so easy to get rich, that you could do it quickly, then everyone would be rich. Furthermore,...more
It cannot be overemphasized that there exists a big difference between trading and investing in stocks. On one hand, when you trade stocks, you hold on to the assets for a short-term period from just a few days to a few months, even less than an hour...more
1. Non-compliance with anti spam legislationOne of the biggest issues when running mobile marketing campaigns is compliance. In the US the CAN-SPAM Act 2003 and the Telephone Consumer Protection Act of 1991 regulates the sending of commercial text...more
Dynamic Wealth Management Efficient Market Theory Dynamic Wealth Management: A branch of economic thought known as 'efficient market theory' hypothesizes that the stock market is almost perfectly efficient in the sense that asset values are...more
Ethics an imperiative in marketing Ethics in Marketing:-Introduction:-Today, it is far too easy to begin practicing marketing research. But unethical research practice relying on poor information to make major decision has resulted in loss of...more