To obtain your brand known to as many purchasers as possible, an approach that is highly suggested is through the use of custom merchandises. These are those little tokens and freebies you obtain when you attend expos, trade shows, conventions, exhibits. For instance, when you are given a pen at a trade show, the firm dispensing them out will, at the very least, have its business logo printed on it, making it as obvious as possible. This is their...more
When times get tough, marketing budgets seem to be the first thing to be impacted. This is generally the case because upper management doesn't see a direct return for the dollars being spent. This is unfortunate but the fact of the matter is that many marketing professionals have not done a good job of measuring the effectiveness of their marketing results. And as a result, their marketing dollars are seen as unnecessary.Now that things are...more
Attraction marketing is a technique that many business leaders have used for many years and is now becoming more relevant in society today. It turns traditional sales principles on their head. People today are tired of being sold to wherever they turn either on the High Street or online. They are now preconditioned to say no to the sales pitch or marketing materials.1. Be relevantSo many traditional sales and marketing people are hungry to make a sale and do not consider if their product or service is relevant to their customers. They often use the scatter gun approach and hope something sticks. This is particularly true online where people seem to be shouting sales pitches at you rather than saying hello. Imagine if you were at a party and someone started pitching at you straight away. You would no doubt avoid them for the rest of the evening. 2. Develop relationshipsAttraction marketing is exactly the opposite of the traditional sales method. By listening to your clients and understanding what it is they need you can tailor your approach towards them as opposed to a one size fits all strategy. You should provide value to your customers such as offering them free training and...more
Article marketing is what most people use to get more traffic to their websites. Given below are a few benefits that will help you understand the art of article marketing better.A pretty clear benefit of article marketing is the creation of backlinks that bring you relevant and targeted visitors. High quality backlinks are know by most Internet...more
During a recent trip home from a marketing workshop I arrived at the airport, and as all passengers do, I waited patiently to board my flight. As I sat at the gate, my attention was drawn to the pre-flight boarding announcements made by the gate attendants. Having flown for over 25 years, both domestic and international flights, something about...more
Knowing the base or the foundation of something is a must if you want to succeed in it. As with SEO, it is best that you should understand all of it's concepts and foundations and all the variables that need to be considered. SEO or Search Engine Optimization is our main subject and the target is how to be on top of the search engines. Get your Keyword Tool ready, if you have thought of a niche, then let's beginThere are the Off Page Factors and the On page Factors, these two are the main sources on which the search engines will base the value of your site. How you do SEO is not just by random chance. You have to think about it, all the possibilities including what you really wanted your site to be.To better understand this; here is a concrete example for you to really grasp the idea. Search engines each have their own evaluating robot that goes to your sites and reviews it. These bots are the ones that determine what you site is all about.When doing a review of your site, these bots consider two things, as mentioned earlier: the Off-Page factors and the On-Page factors as well. When the bot reaches your site, they don't just randomly pass and gather information, they get the...more
Conflict sells. If you want to be noticed fight a powerful and evil enemy. Who or what are you fighting? While planning your marketing strategy pick an enemy. The tougher, the meaner, the more disgusting your enemy - the better for you. That...more
Facebook Advertising for New Marketers - Should You Use It?You've built a website or created a WordPress blog, and packed it with your best content. You've done solid market research, carefully optimizing your site for SEO with long-tailed keywords....more
Until 2010 Q2, global smart phone share not substantial change in the rankings, ranked the top four are the Nokia, Apple, RIM and Android. However, Nokia, although still ranked Number one, but its 38% of the market share lower than first quarter 44%,...more
In the highly competitive World Wide Web, every person wants to own a well structured website fully fledged with interactive features along with high page ranks in popular search engines like Google and Yahoo. There are various web solutions like...more
SEO India Wildnet is one of the best SEO Company India providing few things about the survey of SEO market in India.SEO India - SEO market has now come of age. There are so many interesting facts that have been unearthed after one of the surveys...more
Oxbridge research offers great platform to explore and analyze by means of significant and time tested statistics. We steadily assess and amalgamate the data and renovate into actionable gems of communiqu. In today's lively and yet changing capital...more