5. One of the most important elements is that of search engine optimization, or SEO. SEO simply refers to getting your website from the bottom of the pile to the top of the page in the search engines. Learning about keywords and how to use them correctly is anabsolute must. Google is a good place to start with learning which keywords generate the most traffic. Of course, you will only use keywords which are relevant to your website, article, or blog. The use of the wrong keywords actually can do more harm than good. Remember, it takes time, dedication and commitment on a daily basis in order to be successful, no matter what businessyou chose to do.