51 Energy
Although from the "51" There are half a month
, but all Air conditioning Manufacturers have started ahead of the "51" market battle. Recently, several reporters visited Dongguan Home Appliances Store to see, as the new standard deadline approaching air conditioning, high-energy air-conditioning all play the "cheap" dumped goods to step up the pace, even traditionally low-power high above the inverter air-conditioning has also joined the battle, huge price cuts posters everywhere, and let the public in advance feel the thick smoke flavor.
Inefficient air conditioning to speed up the pace of rejection goods
For the air conditioning industry, the upcoming "51" really is gold Sell Season. However, some time ago created a hubbub in the "prices storm" has not yet subsided, much of the air conditioning manufacturers have long been playing the promotion battle.
"Small a domestic air-conditioning 666 yuan, 1,088 yuan a large one air-conditioned ... ..." reporter recently visited several major appliance stores, Dongguan City, found that in this wave of "51" market into battle, what is left of 4, five high-energy air-conditioning to seize the last opportunity thrown goods, a number of promotional posters are surprised to hit a super low prices to attract public attention.
In fact, since the second half of last year, Dongguan and the supermarkets on the high energy consumption of air conditioning to begin clearance operations to lower prices. From June 1 this year, the State Development and Reform Commission issued a "room air conditioners limit value of energy efficiency and energy efficiency rating" (referred to as "the new energy efficiency standard"), the formal implementation of mandatory national standards, that is, the original three and below will not allow the sale of energy-efficient air-conditioning, while the original two energy-efficient air-conditioning will be downgraded to 3, as air-conditioning minimum access threshold.
An appliance store in the Purchasing Guide told reporters at the end of last year to no longer store the following procurement of three air-conditioning efficiency, now being only a small amount of inventory clearance sale.
Low energy air-conditioning also joined the marketing war
Not only energy-intensive air conditioning, variable frequency Energy Air conditioning also joined the battle in lower prices.
"An energy-efficient small an air-conditioning, original price 2,099 yuan, 1,720 yuan is special; two energy-efficient air-conditioning special 3,099 yuan two ... ..." Recently, the reporter saw plenty of road within the fashion appliances, beauty, Gree , Haier and other major air conditioning brands have launched a number of price cuts or promotional models, the spread of air conditioning almost industry-wide price war.
According to Dongguan Suning Electric air conditioning, head of mining sales Yun-Fei Chen, currently fixed-frequency energy-efficient air-conditioning accounts for 60% of sales, Inverter air conditioner 35%, now while the price consumers see more emphasis on energy conservation, Environmental protection Therefore, low-power inverter air conditioner has become the first choice of the people of Dongguan. Dongguan States United States Marketing executives also said that this year's low-carbon environmental awareness further, consumers buy energy-saving features air conditioning products when attention is particularly prominent attention to the proportion of 86%. The share of the sale of the change, and continue to lower the price of the product are not unrelated.
remind Mo Fan Yun
Purchase
Although the current market, "a price cut was", but just over a month ago, also said that because the air conditioning compressor business capacity and a rise of raw materials and other reasons, this air will still be price increases, which makes many consumers directly Fan Yun. The industry to remind consumers face lower prices were numerous sound was not to blindly believe many price cuts are often "bluff", we must remember to shop around, check prices and more online.
In addition, in the face of high energy business to sell products or dealing with the backlog of inventory, it must be on-demand purchase, because some brands of inventory because of time or otherwise out of place issues, such as illnesses such as noisy operation.
by: pretty
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