7 Essential Tips to Consider When Preparing a Charity Auction

7 Essential Tips to Consider When Preparing a Charity Auction

More and more people and organizations are using charity auctions as a way to raise additional funds. In fact, the availability of charity auction software further proves that charity auctions are indeed growing in popularity. Charity auctions are appealing because they can be fun as well as profitable. Here are some steps you can follow when planning for a charity auction:Have coordination with the volunteersBe sure to coordinate with volunteers and possible participants of the event. The volunteers can be grouped into committees in charge with a specific component of the fundraiser like the promotions, logistics, set up of the venue, aftercare and others. You should start informing participants about 10 months before the event if it is going to be a large-scale fundraiser.Make a budget planYou need to have an idea about how much money you will need for the auction. Check if you have enough funds with you to make the preparations possible. Make an itemized list of possible expenses for the event like the advertising costs, venue expenses, lighting and sound equipment rentals, auctioneer fees and others. Allocate the budget after you have determined the different expenses involved.Establish your goalsYou can then establish your general and financial goals once you have a budget ready. Make sure the money you raise will be both sufficient for the fund-raising effort and will also cover the expenses of the event. Ensure that you have achievable, sensible and specific objectives.Find items you can auctionMake the items you will be auctioning as appealing as possible for your target audience. Remember to factor in your guests' preferences and the trends. You can also come up with packages and unique products that cannot be found just anywhere. To better monitor your items, you can consider investing in charity auction software. This is going to be particularly helpful if you are expecting bids on your items to be very high.Have an auctioneer facilitate the eventLook for an auctioneer who is compelling, reliable and someone who can reach out to your guests and encourage them to bid. You can meet with the professional you are considering so you can evaluate in person if he or she is best for your event.The event should be publicizedMake sure you have an effective marketing campaign that will successfully relay your message to your target audience. Prepare a marketing plan that will show what promotional vehicles you will be using like print advertisements, TV broadcasting, e-mails, and so on.Send the invitations to your guestsOnce you have a final guest list, send your invitations 6 weeks before the event. The invitation should be able to convey all the important information clearly including the purpose of the event.Careful planning is one of the secrets to having a successful event, so be sure to discuss your plans with all the people involved in the event.

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