7 Local Search Engine Optimization Tips For Small Business Owners

Small business owners that cater to local customers require every edge they can get

. The significant edge going in search today is to get your very own local search campaign going. The big three of course are Google Places, Yahoo Local, and Bing Local. However just making the decision to begin your own local search campaign isn't really enough. You have actually got to get your local search engine optimization campaign coordinated.

You're undoubtedly asking where do you start? You start by coordinating your local seo efforts. And to get you going in that direction and to make sure you're entirely prepared for your campaign I have some local seo ideas you are able to make use of now to get started.

So right here are some local search engine optimization ideas to get you started.

1. Claim your profile. You need to claim your Google Places, Yahoo Local, and Bing Local Profiles before you are able to begin to make changes. And the sooner you do this the better due to the fact that each one of these is going to want to confirm you are the owner of this profile. This means either a call or a postcard for verification. If you get the post card option keep in mind to be patient due to the fact that it can easily take awhile to arrive.

2. Claim as many other listings as you are able to identify also. There are a whole lot of different yellow page type sites that help with local seo and that you are able to go and develop a listing. Each one you create is a point in your favor so the more the far better. Yes it takes time but if you have the time do it.

3. Add a contact phone. Your clients should be able to reach you right? Word to the wise do not use an 800 number. You should list a number with an area code. This helps to identify your business as being from the area that particular area code represents. If you want to list an 800 number make it an alternate telephone number.

4. Include a local address. Your listing will certainly be appearing on search maps so they should understand where you are otherwise you won't appear. So ensure your address is right and consistently specified the same way. Do not state "St." on some listings and "Street" on others. Stay constant in your local search engine optimization efforts.

5. Upload photos. Pictures don't help a lot in the local search engine optimization department however they make your listing more consumer friendly. This can only help lure people that might be interested in your services. Assuming you put up decent photos that is.

6. Ask for reviews. This is kind of like the old saying "Any publicity is good publicity". Reviews are publicity and whether they are good or bad they help. Of course we like excellent reviews over bad but at least they all help.

7. Keyword tags. Think about just what a searcher could type into a search engine to find your services and products. Then make certain you add such tags where possible to your listing. Some places can have tagging options and some you merely have to add to the description. But do not stuff the summary because that's where you have to put them. A few of your most relevant keywords to explain your business may do.

These local search engine optimization tips are merely to get you going.

I have two final local seo tips for you.

If you feel annoyed because of just how much work a local search campaign is don't quit.

And finally if you find yourself spending too much time on your local search campaign then consider contracting an expert. Because the benefits of being identified in local search can be worth every buck spent on your campaign.

by: Cash Miller

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