Are scam-related articles actually press releases in disguise?
Are scam-related articles actually press releases in disguise
?
A few years back you could do simple searches on the internet and find out quickly if a product or a service was a scam, or at least get some useful feedback from the various online forums where people would question the validity of something that just did not look right. Nowadays, with the literal flooding of internet by marketing gurus, would-be future internet entrepreneurs and hundreds of thousands of gullible naive future millionaires and "get rich schemes without working" that basically motivates them all, this simple investigative task has become as hard as trying to walk through a live mine field with flipper shoes.
Basic searches like "Is XXXX a scam?" will return literally hundreds of results that look like the genuine thing, but in fact are actually press releases and fake reviews that steer the uninitiated into thinking that the object of their doubts is actually the 7th wonder of the world.
Since there's no honest way to combat this shady technique, maybe the only solution is to always put in doubt whatever changes the copy of the article or review takes as it moves from being a supposed honest appraisal into the murky waters of dishonest and excessive publicity hype, which is usually accompanied by a very prominent link to the aforementioned product or a payment order page.
Unfortunately, these blatant and false "infomercials" rank very highly in the searches, probably due to the word "scam" and fill up all the spaces where relevant and useful information used to belong, crushing the few honest opinions available to a pulp by sheer force and size. By using an initial negative approach and attracting undue interest thanks to false pretences, they fool the inexperienced into thinking that the information provided is correct. Thus the viewer ends up being fooled into buying the useless product that brought them there in the first place. In a certain sense, these false negative comments have better "click-through" possibilities in the all-important cash register than normal sincere advertising One is left to wonder if this is just a passing trend or is it the shape of things to come?
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