Auto Blog System X and 3 myths

These 3 marketing myths can cause you to lose sales if you base your marketing decisions on them

. We've given you some marketing tips to blast each myth and boost your sales.

Myth 1: People buy a product at the cheapest price they can find.

That is not true - if it was then companies like Rolex and would not exist - Timex would have put them out of business a long time ago. Despite the ease of research that the internet affords - buyers are generally lazy and don't undertake full research. Even on eBay where it is far easier to check the relative prices of a product - people often buy a product at a higher price than they could. So what causes people to buy? These are called buying triggers - the most common are:

Confidence in the seller

A high perceived value

Recommendations

Ease of purchase

Myth 2: Offering your customers numerous different options will boost your sales

When confronted with several options, most customers have difficulty making a decision. They often react by procrastinating - and going to a seller who offers a clearer product. Now by this we don't say add extras or up sells, just clearly state what is included in the product and don't offer options that not only confuse but making your selling and processing more difficult. The human mind works better when offered the two options "buy", "don't buy".

Myth 3: Everybody Needs My Product or Service

Unfortunately, most people don't believe that they do need a particular service of product. Obviously with items such as Ipods - your teenager will try and tell you they really, really, really need one, but this is peer pressure that has been built up with millions of dollars. Much of this was spent on research into what there market wanted - and they got it right!

If you believe this myth then you also believe that you can succeed without doing much marketing or selling. Unfortunately, despite what some marketers tell you - it does not happen that way. Undoubtedly there some very successful marketers around, but they will all admit that a great deal of market research, testing and reviewing of their offerings happened before they became successful.

Auto Blog System X and 3 myths

By: Dave Bernard

POST COMMENT

Migrant Workers Took 5 Years Cixi Invention "automatic Cooking Machine" AUTOFAGIA INSTITUCIONAL Forex Megadroid Robot - A Risk Free Solution To Automated Forex Trading " AUTORIDADE x AUTORITARISMO ( Liberalidade x Libertinagem ) Auto Finance - Your Friend In Car Purchase Nissan used vehicles Almera Tuning - A Wonderful Loved ones Auto For All people! What Every Driver Needs to Know About NY Auto Insurance Choosing a Rock Climbing Wall Auto Belay Locate Read Brickell Honda Automotive Choosing Auto Insurance Saving Money On Auto Insurance Avoid Hidden Costs In Auto Insurance In San Diego Best Automated Forex Trading System - The Turtle Robot A Verified Track Record Of Millions In Profit