Backlinks - Your Best Bet to Land in the Top Ten on Google
Backlinks - Your Best Bet to Land in the Top Ten on Google
It is often said that backlinks are your best bet to land in the top ten on Google but is this a true statement? - this article will examine this very important question.
It, of course, goes without saying that landing in the top ten on Google is the aim of every internet marketer but are backlinks the secret key to achieving this aim?. The simple answer to this question is... a resounding yes!. Without a variety of high quality backlinks you will not achieve such an aim (or at the very least you will not be able to maintain such a position).
Backlinks are considered to be "votes" for your site and the search engines, particularly Google, take particular consideration of these "votes" when calculating your position in the results. The quality of these votes is also important - certain types of sites have more weight when it comes to backlinks (particularly if these links come from high ranking well established site - .edu and .gov sites are particularly important in this respect).
The text that is used for these links (known as the anchor text) is important in determining the phrases that you will rank for e.g. if you are trying to get good results for "bird cage accessories" then this is the term that should appear in your backlinks (i.e. the anchor text for your links).
Of course the critical element with backlinks is actually getting them in the first place - this may not be as difficult as it seems and we will cover this in other articles.