Be Original - Give a Business Holiday Gift They Will Remember

Be Original - Give a Business Holiday Gift They Will Remember

It doesn't matter whether it's your top clients, sales reps or key suppliers, when it comes to corporate holiday gifts you will be rewarded for the amount of energy you put in this holiday season.

While you may believe that sending a branded calendar along with a "Happy New Year" note on eco-friendly card stock will be suffice, don't bet your advertising budget on it. The point is simple: If you want to be recognized for your executive holiday gifts, don't send the same presents every single year. Change it up. Make it interesting. To achieve the most success, plan on purchasing a luxury corporate gift over an uninteresting promo product.

Here are five personalized corporate gift ideas that will make a lasting impression:

Show your appreciation with Concert Tickets: Does a special client or loyal customer you want to recognize in a special way live in a city that hosts live concerts featuring big name artists? Call their secretary and find out what concerts this person would enjoy attending. Then treat this person to tickets. If they have kids, sending the family to a circus show or ballet performance can make a desirable impact.

Professional Sporting Event: Does the person you want to recognize still support his alma mater or enjoy going to a professional sporting event? If so, find out if this person has season tickets. If they don't, put them in a luxury box or on the 50-yard-line or courtside if they prefer hoops. Consider who the opposition is and if the team will make the playoffs. This is an executive holiday gift they won't forget.

Fine Dining: Find out where your client likes to take his partners for dinner meetings and treat him to dinner on you. Most restaurants offer gift cards available for any denomination. Make the reservation during his/her favorite time and for a particular table number (or with their waiter of choice). Reserve their favorite bottle of wine in advance just in case the house keeps only a limited number of bottles on hand.

Reel em in: If you hear a particular client talk about taking his boat out on the weekends send a gift that will compliment his experience out on the water. Or maybe your best customer has said he takes his boat out religiously every Sunday. If so, a personalized corporate gift such as a branded tackle box or boating accessory will hit their passionate sweet spot. If they live near the ocean, consider a fishing charter trip for added value.

Hit the Greens: From charity golf tournaments to a relaxing day out on the local muni, the gift of golf really shows your appreciation. Of course, you know if this person plays golf before you send a round on you to his favorite course. Why not mix in a bag of personalized golf tees or balls to complete the experience?

Executive holiday gifts don't have to be boring and uninspired year after year. Put your thinking cap on and utilize common sense when it comes to personalizing promotional products this holiday season. Done the right way, and it's a win-win situation. Pair an unexpected but welcomed gift with the right candidate and your ROI will skyrocket.

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