Bulk Sms Software The Exciting World Of Mobile Advertising
Bulk SMS is mostly used for SMS marketing
Bulk SMS is mostly used for SMS marketing. It is a method of sending SMS, called short message to a large number of potential customers (those who have opted-in to receive). The SMS could be alerts/advertising campaigns from a company with regards to its new product or a simple text message for an upcoming promotional event.
Bulk SMS is used for the following marketing chores.
1.News regarding new products or services.
2.Discount offers.
3.Sending out promotional alerts or information regarding free goodies, prizes and contest winners.
The process of sending out message to thousands of people requires SMS gateway software. This software is easy to use and does not require skilled people.
Here are some of the benefits of bulk SMS.
1.It is a cheap communication and marketing tool.
2.Improves sales.
3.Builds strong customer relationship.
4.Mass SMS strategy establishes a brand quickly and in a discreet way.
Bulk SMS Sender programs are necessary for sending messages to thousands of targeted mobile phone subscribers. Low cost, speedy delivery, hassle free interface and reliability are some of the hallmarks of bulk SMS software.
Generally, such a setup is provided by enterprises that specialize in mobile marketing. SMS software could be in the form of desktop application, website integrated interface or plug-in such as excel to bulk SMS. Once this software is installed, create a catchy AD campaign. Attach your target customers mobile phone number and click on the send button. Within minutes your message reaches out to the marked recipients.
Salient features of bulk SMS sender programs.
1.It is fast and requires little investment.
2.Pre-made templates for various marketing chores.
3.It comes with preloaded list of potential customers. You can also create your own customized list.
4.Availability of various reports.
5.Facility for delayed delivery of SMS
Bulk SMS Software as the name suggests is a tool for sending message to several mobile phone subscribers, either using http gateway or through GSM network.
The software is available in 4 avatars.
1.Desktop based application.
2.Website integrated version.
3.API's
4.Excel plug-in.
The working of all the versions is common. Create your SMS marketing campaign, choose the recipients based on filtered criteria and click on the send button. With minutes the recipients will receive your message. Bulk SMS software uses SMS gateways to send messages. These gateways are provided by mobile phone operators. This software can be bought from the service provider or built to suit individual needs. The choice is entirely on the end user.
The softwares main task is to broadcast SMS messages to large audience. It also helps you manage your marketing plans; create target groups based on likes and dislikes of opt-in customers.
Mass message strategy is cost-effective, which is used for product promotion, alerts and several other brand building tasks. Apart from pre-made text campaigns, you can also create your own personalized messages to complement your company's image.
by: Srinivas Sakhare
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