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Business Cards: Make a good first impression to last for many to go…

Business Cards: Make a good first impression to last for many to go


Business Cards form a part of your identity. Just like an identity card, it gives a brief intro about the person, his business, contact details, and many such other things. It sometimes has a tagline also, which defines what the company does. Carefully made, a business card can be more than an identity card, and act as the promotional medium for the person and his organization. It is usually printed on a white background, and with black print. But, in these days many colored cards are also getting popular. These can be any color, red, magenta, blue, purple, even black also. These cards are now more than mere small pieces of paper with your contact details. Some cards are made by the company itself for its employees. These are similar for all the employees, and contain company logo and name at the top. These are like small pamphlets of unpaid advertising for the company, while making a good impression of its employees as well as of the company itself.

Since it is the first impression of the individual on the client, it has to be really good, so as to begin a long and fruitful relationship in the future. It can also bring in ample business if used effectively. Some small things and changes can make a business card interesting and attention catching. One of those things is the graphic or the artwork. Avoid using the usual clip art image on the business card. A business card should be elegant and creative. It should make a lasting impression on the client. An oft repeated and million times seen image would not be able to make that required impression, and can make your card go with the other cards a person usually gets. Therefore, make small efforts, and find a good image for your business card.

Another ting worth attention is the information itself. Latest information should be printed on the card. If there is a change in that, try to get new cards, rather than scratching the older ones, and rewriting on them. Also, complete information should be given to the printer before the business card printing is done. This will avoid the problem of writing any additional numbers individually on the business cards when they are received after getting printed. These small things not only prevent any mistakes that could hamper the card's motive, but also make it more impressive and effective so that these can bring more business and more clients in the future.
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