Check Your Booklet Cover Designs Effectively With These Questions
Check Your Booklet Cover Designs Effectively With These Questions
When you print booklets, it is important to check your cover designs to make sure they effectively communicate their message across to readers. The cover is the main lifeline in booklet printing to get readers and attention to the booklet content. So to make sure you get this effect in your own booklet printing, I will give you the four crucial questions that you should ask about your booklet cover. Once these questions have been answered, you should know if your designs are indeed ready for booklet printing.
* Is the cover visible/distinctive from afar? - The first big question to ask is, if the cover is visible from afar. You will always want people to easily spot your color booklet. Whether it is a promotional catalog booklet, an instruction manual or a P.R. booklet, it is good always make the booklet cover noticeable even from afar. The better your designs are at gaining attention, the more people will be reading your booklets, and the more responses you will get from your readers.
So make sure you ask yourself if your designs are easily visible from afar. This can be a crucial question that will make or break your designs. If they are not readily visible and noticeable, they will probably need a major reimagining of the design.
* Is the topic obvious enough in 5 seconds? - The next most important question that you should ask about your color booklet cover design is, if the topic is obvious in five seconds. For many kinds of color booklets, it is important to deliver the main topic within the first five seconds after people start reading the color booklet. If you cannot engage the interest of the reader in that quick amount of time, you will run the risk of those readers ignoring or throwing away your custom booklets.
So make sure you do a review, and have other people check your booklet cover designs. Ask them if they can figure out what the booklet is in five seconds. If they are sure, then you have a decent booklet design in your hands. If however, it took a while for people to figure out what the booklet is all about, then you may need to adjust your cover design and content to make sure the message is hemmed into readers quickly and effectively.
* Is the cover giving the right information? - The next thing to ask relates to the information in the booklet cover design. Is the design giving the right information about the content of the custom booklet? You will be surprised as to how most beginners completely misrepresent the content of the booklet with their cover design. Sometimes, the booklet cover design can be way off, giving the wrong kind of spin on what readers expect inside. It is important for you to avoid this so that readers won't think of your booklets badly.
So make sure that besides your title, you offer a more complete picture about your booklet content in your cover design. Add a descriptive image as well as a sub-headline one liner that tells people what to expect in your color booklet. This should give your booklet the information it needs to interest readers more.
* Is the design memorable? - Finally, it is crucial to always ask if your cover design is memorable. Part of the job of a booklet is to help readers remember what they learned through key aspects of its design. The cover is part of that overall design which can help people remember the information in the catalog. So make sure that you add a memorable image, text style or quotation in your custom booklets so that people can easily retain the information they learned from your booklet simply by remembering the cover you designed.
Great! Make sure you ask all these questions on your booklet designs. They should give a good insight on the state of your custom booklet layout and hopefully, they should give the proper things you will need to do to make sure that your booklet printing results in great brochures that engage people. Good Luck!
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