Chinese New Year Promotional Pricing Fraud Appliances Are The "four Sins" - Marketing,

"Special" "magic price" "Reward," "lowest price" major turn of the year ..

. ...

Shopping

Done their best to seem greatly promoted. However, the Zhejiang Province and Hangzhou

Price

Sector once again reminded consumers: these

Promotions

There are many means in fact not withstand scrutiny, is the price of fraud.

Original "non-existent." According to relevant provisions of the "original" means in this price reduction operator in the market place prior to a transaction with transaction

Note

Price, but some merchants to carry out a discount, sale and other promotions, the suppliers often suggested retail price, before the first price reduction such as when the original price cuts this

Sell

The original price of goods, or any disorder marked the original price. If an appliance store in sales

Motorola

E680

Mobile

When the original 3,888 yuan a mark, a current price 3288 yuan, but the so-called "original price" is only the supplier suggested retail price, shopping is not marked by the original 3,888 yuan sales transaction records.

Price reductions "Xianyanghouyi." A home appliance store in marketing activities to over 500 by 60 yuan, 1,000 yuan by over 120 yuan, 240 yuan over 2000 dollars by the way mobile phone "over the cut" promotion, but the mall in the actual sales process, but will participate in this event and then raise prices before the rebate phone actually raise the sales price of the phone. To a section

Nokia

Phone, for example, the promotion before the actual sale price of 1,550 yuan a, and activities which the phone is priced at 1,688 yuan 1, 120 to participate in rebate promotions, the actual price of 1568 yuan 1, before the event than the actual selling price.

Discount "cut corners." A supermarket selling a home appliance section

Haier

Water heater

, The original price was 1,158 yuan mark one of its declared price cuts discount rate of 8.4 discount, should be 972.72 yuan a, but the actual sales process, the water heater to 988 yuan has sold one. A supermarket in the mail to the consumer

Advertisement

Claims that a particular

Fruit

The promotional price of 2.48 yuan a pound, but the actual settlement by 2.99 yuan a pound.

Offer "feint shot." Electric Co., Ltd. promotional none other activities in a period of three varieties

Glanz

Microwave codes marked price, current price and discount rate. But the examination found that current price is the selling price before the promotion, the discount rate is false. A home appliance store in such activities Dianqing marked advertisement in the hanging "name brand DVD original 458, Dianqing price of 198, limited." However, after inspection, that DVD "Dianqing" sold during the four, only one in accordance with the "Dianqing price" sale, there are higher than the price of three "Dianqing price."

by: gaga

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