Compete The Big Businesses And Companies Through Better Marketing Tactics

Last day my business partner arise a question in our annual meeting

, can small businesses compete big brands? Can they survive in the globalize market with little budgets as compare to big companies? These were the points that made to consult my business advertiser and they really give me a pain, I rushed towards my advertiser just for discussing about it and Thank God he is cool minded person. Yes I am talking about Shawn Chin who is managing my all marketing related tasks and he is teamed up with from the last 5 years. Very honestly, he is good guy to work, he is good manager to manage and even he is perfect market planner just to bring all our goals and targets to their attain level so I mostly relay on him instead of my other business partners. So now he is direct correlated to a Printing Company, named PrintingHost.com till the day, and making their progress also with them. I put these matters in front of him and surprised what he answered me; He said yes we can compete them very easily. And can attain the same earning level as of big with little efforts even without increasing our expenditures for marketing activities.

Here is the detail of our discussion.

Marketing! Firstly we talk about the actual marketing term in farm of current situation, he defines all that can work and go actively hit the minds of viewers, make them stop for a while and how we can bring their will to buy and choose a company for hiring or attaining services. Yes in actual marketing is really a technique that can boost your business and even the same marketing techniques can out you to from market and lead you the way out from business. it is the point which make me listen him carefully, though I knew it but the words came from his mouth has a different impact on my mind and make me to share the thoughts with all of you. I am happy we have him as our adviser, now move the discussion that we had last day. He said, there are many marketing techniques and tactics that have different results for different companies, its the only marketing tactics which make a company a brand, big brand, not the size of company, now when we are working in global market, there are all businesses online, and we love to shop though online markets. So its a change time to invest in other marketing tactics that can really atta8in the attention of the viewers and make the visit you even on you shop.

Good marketing tactics

Now the next point under discussion was what will be the best working marketing tool or tactics for business as no one can get the idea which marketing technique is better for his business goals. Yes its really a point which most of the business skip and follow the trend, but trends lead them most invest more and earn less, many times I Have met the people who claim that their marketing tools are massive and not working well to generate business leads, yes I am 100% agree with Mr. Shawn as in the very start we have also face the same situation,(thats why we need an adviser and once again Thanks to Shawn that we have him as our adviser and market planner). Many businesses just follow their competitors and even not check their earning and profit facts and expenditure figures. If someone is going to invest in the same product which is already common in your market area, then firstly go to check all facts and figures of your exited competitors. This thing will lead you to choose right and perfect thing to advertise and publicize your product. Here for this purpose, invest your product message in traditional mediums for announcing and publicizing, traditional means printing items like bumper stickers, banners, posters and flyers.

After choosing the best working media of advertisement, you can say you have hit your competitors market position 50% down, very openly when you have set your product message on you can bumper, or on your business folder, envelop, you are going to tell all of your area buyers that you exist for the same purpose, at the same point if you have a little lower prices, or give a ways, tell your regulars so that they can get an incentive for your brand and go to buy that you offer. Product labels is on other hand, bring a positive impact on all of your product presentation that you are going to give in market, via product labels or product stickers you can achieve both f your targets,

To inform the people

To describe the product

To make an announcement on big level

I think I should stop now as its going to a big discussion board and I hope I will give the other on this even on the very next day

by: Byron Walker

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