Custom Calendar Magnets Market Local Business Three Ways

Custom Calendar Magnets Market Local Business Three Ways

In a competitive market, every business is looking for a way to stand out, to break through the clutter of advertising that many consumers ignore every day. One great way for local businesses to do that, especially in a world where they must compete against big-box stores, is through the use of calendar magnets.

Most people appreciate a business that supports the local community and local events. Calendar magnets give businesses a way to do that and promote themselves at the same time.

The secret to marketing success with calendar magnets is that they showcase your business as a part of the local community. Custom calendar magnets printed with dates that are important to local churches, schools, colleges or nonprofit organizations show that you value those local institutions.

The same calendar magnets, imprinted with your contact information, get it into the hands of potential customers. Even better, calendar magnets get that information out of prospects' hands and onto their refrigerators or filing cabinets, where it stays until they're ready to buy your products or services.

Even better, people like calendar magnets. Mail them or hand them out at games, community events or other gatherings and you're distributing your information to a wide group of prospective customers in a format they're likely to keep. Even people who routinely throw away paper business cards are likely to keep calendar magnets they can post on their fridge with the schedule of their favorite team printed on them.

Calendar magnets serve a secondary purpose as well, one that also persuades people to keep them. In general, people appreciate refrigerator magnets. They use them to hold their kids' artwork, permission slips to return to school, prescriptions and other documents in a place where they can be seen. Think about that isn't that exactly what you want for your contact information for people to be able to see it? Presto, calendar magnets to the rescue.

Consider this when people are shopping for your product or service, which do you think they'd rather do rummage through the Yellow Pages, do a Web search, or glance at the phone number posted on their fridge? Calendar magnets put that phone number, or your Web address if you want, right there in front of your customers. The decision to use calendar magnets couldn't be easier!

There's no question that standard magnetic business cards work well for many of the same reasons as calendar magnets. They're less likely to be lost or discarded than paper business cards, and their magnetic properties are attractive too.

Calendar magnets add that extra level of value. They show your business as part of the community, as an organization with the same values as your customers. When you're right there at the Friday night football game with them, and when you care enough to have calendar magnets printed with the team schedule on them, that's important to them. People reward that kind of local commitment.

Calendar magnets are powerful promotional items in three ways. People appreciate their usefulness as magnets, the informational value of the calendar and the local community involvement. They're well-suited to promoting just about any kind of business.

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