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Direct Digital T-shirt Printing Or Print On Demand, What Is It?

What's the deal with this " Digital t-shirt


printing"? Is it the same as " print on demand"?

Digital t-shirt printing is starting to come of

age. Since BASF has developed a White ink for use in bubble jet and ink


jet printers along with a curable textile ink. Companies can now print

onto garments or textiles using the same printing technologies as the

desktop printer attached to your homes personal computer system.

What are the Pros & Cons of Digital tee shirt imaging as

compared to other processes like Heat transfers, Sublimation or silk

screen printing?

Unlike heat transfers or sublimation,

Digital printing can now be done right onto colored garments as a White

ink can be applied first. Heat transfers do come in white however each

transfer must be cut out of the square or rectangular paper an applied.

It leaves a big plastic window on the garment. Sublimation can only be

don on Polyester goods and not 100% cotton.

Silk screen printing was invented in Asia some 4000 years ago. It has

come a long way since then using discoveries in modern technology and

materials.. It is THE standard in imaging anything textile.!

Here is a breakdown of some of the pro's & con's of Print on demand

custom t-shirts as compared to the Industry standard of Silk screening.

Pros....

1.) PRICE: There are no

set ups associated with this form of reproduction. This means

mechanical color separated films and screens are not needed. This is a

major cost saving factor and has made it affordable to do just one or

two full color printed items. Please

see the number one con as an opposite effect of this.

2.) TIME: If you find a

shop that does not have a lot of orders going on at the time, It is

possible for shirts to be done While you wait! do to the lack of set

ups required.

Cons....

1.) PRICE + TIME: Digital

printing is a slow process as compared to silk screening. With the silk

screen process, Once the job is set up , Hundreds of full color

garments can be produced on just one press in 30 minuets or less.

Digital printing may take that long just to spray one shirt. Silk

screening can reproduce t-shirt quantities at 500 percent faster then

Digital.

This means you can get MAJOR price breaks for ordering

quantities of silk screen printed shirts whereas digital printing does

not give you a price break for quantities! this can be the difference

from $3.00 bucks a tee compared to $8.00 to $20.00 a shirt.

Also in this area is the fact that you pay the same price for a one

color digital print as a full color digital print. Screen printing

charges per color and can generate Free mixed tertiary colors on press

as well.

2.) QUALITY: Digital printing Sprays the ink onto the garment

whereas Screening uses a Squeegee with pressure to Push the ink into

the fiber thus completely permeating the material completely. In fact

most digital printers spray an alcohol down first just to get the ink

to slightly absorb into the textile weave a few millimeters below the

surface. Screen printing can also use different meshes of screen

to adjust thick or thinner deposits of ink.

These inks fade quickly from Sunlight, laundering and

wear. Silk screened shirts.... I still have a Pink Floyd shirt

from the seventies, The shirt is falling apart but the print still

looks great.

3.) SPECIAL EFFECTS: Unlike

silk screening, Digital print on demand cannot print creative custom

effect inks like.. glitters, shimmers, metallics, glow in the dark,

neon, florescent black light, puff & raised,Color changing

ultra violet chromatic, clear gel gloss, Foils, sued, Light reflective,

vinyl, Lycra & specialty material inks, as well as exact pantone

color match inks.

Color matching, Digital cannot do a color

match! in fact re-orders may result in an image that is completely

different in color.!

Three-D effect, Digital printing does not

offer killer effect that can be done by a screen printer like, High

density printing, Fake process, Indexing, Flamingo printing and a whole

host more.

In short, Digital print on demand custom tee shirts are only for those

who want just a few Cotton only garments that are just a generic

graphic or photo and are not meant to be a keepsakes or retail

commercial products.

This is why there are so many Cafepress "$#@ks" blogs and website.....


people are charged 20 bucks for a tee that will fade, the store owner

only gets two bucks and the images are usually pretty cheesy stolen

internet jpegs.

by: T-shirtGuru
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