Duplicate Content For Seo Is A Big No No!

One of the mistakes you can make when it comes to search engine optimization is the use of duplicate content

. The search engines call content that is found on other places on the web duplicate. If you use the same basic information on numerous pages of your website, that too, is duplicate content. As you work to build your website, it becomes critical for you to ensure that every page of the information you place on the site is unique. Otherwise, Google and each of the other search engines will punish you for not doing so.

The only way for you to prevent any problems with duplicate content is to ensure that the information you place on the site is your own content. Whether you hire a professional to write the content for you or you write it yourself, it is incredibly important to ensure that each page is actually newly written, fresh content that is not the same as any other page on the Internet. If it is the same, or it is very similar, then you run the risk of facing penalties for using the content. How does the search engine know this? There are programs available that allows for the system to detect copied material. This is also a violation of copyright laws, which you want to avoid.

Another duplication problem that some websites have is not copying information from one website to the next but rather they have information on their pages that is very similar from one page to the next. Each of your website's pages should be unique. That allows you to convey a clear message and it allows you to have great organization. If you have dozens or even hundreds of pages of content and it all is about the same basic thing, most of those pages will have duplicate content on them. Be sure that every page on your site is unique. What happens if you have duplicate content? Not only can this lead to problems with copyright infringement, but it can also lead to difficulties with search engine optimization. Your website will not be ranked well if the content on it is too similar to the content that is found on another page or on the website of another owner. The content that is posted first on the Internet is considered to be the original and only the original by search engine standards.

by: Kerry Russell

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