The trend of online business directories is increasing day by day in all parts of the world without any measure of speculations
. The concept isnt new one though only the version has changed and has become more updated and advanced. Earlier they existed in the form of printed yellow pages which now have been replaced by online business directories.
Setting up an online business directory isnt a daunting task though however in order to run it successfully it surely needs to have certain features in it. One of the most significant features that every online business directory must possess is the search feature. You can only be successful if your site target audiences find it easy to search and discover what they are looking for otherwise its of no use. Hence, you need to make sure that your business directory should offer valuable and effective search feature to all the users.
Another basic and important feature that every business directory should offer is a group of listings both paid as well as free. Offering free listing will help your business directory to add more and more businesses, increase traffic and promote it better whereas paid listing will provide the much needed revenue for your site.
To make it user friendly, you also need to categorize your directory as visitors will find it more convenient this way to search for their category of business. For this purpose, the best thing to do is to offer as many categories as you possibly can think of. You can also take help from other such sites in this regard. Having this feature in your business directory will make it easy for the visitors to search by specific categories.
Hence, in order to run a successful online business directory, you need to have a good search feature, various categories as well as forms of listings to make your place in the market and generate healthy income out of it eventually.