Google Getmo Scheme: An Innovative Approach To Help Uk Business Websites

Google, once again has proved its pioneering approach by launching its GetMo scheme to help businesses raise their web presence entered in the UK

. After having an adequate amount of success in the US last year, it has just taken its initiative to launch GetMo or get mobile scheme in the UK. With the motive to boost UK businesses by attracting the netizens using Smart phones, Google has built the tools to see how existing sites look on mobile phones, as well as offered the tips on building a better mobile presence. The scheme would mainly focus on developing mobile surfing experience for users and at the same time also make the business owners aware about the experience their customers could have on mobile phones besides laptops and desktops.

According to the Google cites stats from Ipsos CT, 93% of Smartphone users in the UK use their mobile phones to access the web every day, with 84% looking for local information for shopping, offers and schemes. As per the statement of chief executive Dominic Keen, over 15% of all the online traffic is coming from mobile phones, as a result the business owners using websites which is not compatible for mobile transactions are suffering losses.

The GetMo scheme is offering numerous tools like tools to test how the website looks on Smartphone, tools to offer tips to improve the website functionality, tools to receive feedback on how fast the website loads on their mobile phone. To offer another advantage, it has also provided a section on 10 mobile sites best practices which can help design the website to be thumb-friendly as well as easily readable. It has kept the feature of the Google Sites Mobile Landing Pages Scheme launched last year to provide website templates to the small and medium-sized UK businesses. Need cash apply with instant loans for bad credit and get required funds immediately.

Google's director of mobile advertising for Europe Ian Carrington anticipated that the increasing demands of Smart phones for searching branded products online would encourage the business owners to take an advantage of this scheme and build a consistent connection with their customers. In the UK, the GetMo scheme has partnered with mobile commerce MoBank Group and dotMobi including goMobi website builder which has also announced its web hosting company Easy space as its UK distribution partner. Eileen O'Sullivan, COO and CFO of dotMobi are hopeful about the development of the business and are very much excited to have joined Google's GetMo initiative in the UK with Easy space; getting UK business on mobile is what all they are focused on.

by: Jessica Jetti

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