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Green Business Directory - Home-based Business As Offline Advertising Strategies

The Internet has become the largest medium of communication; and has presented lots of company opportunities

. Online home based business owners tend to limit themselves to online marketing methods. Nevertheless, there is really a large potential to market your house based business through some cost efficient offline marketing methods. So what are the most efficient offline advertising strategies for your home based business?

1. Word of mouth in your circle of influence Word of mouth is 1 of the best free advertising channels. We all have individuals we interact with on a daily basis, and these are possible customers. Make a list of all the individuals you know or interact with and how can you best tell them about your internet company. Be passionate about your internet business and always be prepared to tell somebody about it when an opportunity to do so presents itself!

2. Mail-out newsletters and flyers Mail-out newsletter or flyers could be efficient if you target it to a specific 'group'. You could create 1 to distribute to local day care centers just as an example - and in your newsletter or flyer, highlight the advantages of an on the internet company to the targeted group, for instance earning cash at home for stay at home moms or dads. Posting your home based business URL on bulletin boards can also be effective.

3. Use and give away free of charge branded 'stuff' You are able to promote your business by having your URL on all your stationery, all written communication and other items you can give away for free. Should you want to get lots of people to know about your house based company, you will need to come up with some creative ways of promoting your URL. You can be limited only by your imagination. Have your business cards with your home based company URL. Give them out to individuals you meet, leave them about where you can, like in your local coffee shop.


The offline advertising strategies outlined above can assist you grow your house based business. I have utilized these methods a lot and they work well. So what are you waiting for? Get out there and market your company offline!

Get your FREE internet marketing training. Visit www.gbb.org/doubleyourleads to access over 50 hours of videos packed with practical strategies and tools to help you double your leads!

Find out more about Green Business Directory here!

by: Hazel Knox.
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