Gurnee Highland Park Lake Bluff Lexus December To Remember Event
Gurnee Highland Park Lake Bluff Lexus December To Remember Event
Gurnee, Highland Park, Lake Bluff, Northern Chicago Lexus December To Remember Event
This is Lexuss big event for the year and I for one am going to be heading over to Lexus of Highland Park where I have found they really make you feel like you are a part of the family and that is just what the holidays are all about.
Now, were all familiar with those wonderful snow filled commercials where the Lexus of choice is adorned with the big red bow and being given to the ones we love as a gift for the holidays. Its the Lexus December to Remember event and wow, has it become an event.
November and primarily December are the brands best selling months of the year and if you thought the bow was just a commercial gimmick, its not. Lexus dealers across the country stock up on these big red bows just for this occasion so that every person who purchases or leases one of these magnificent vehicles can have one. I know that Lexus of Highland Park will have mine ready to go on top of our new car.
Part of the joy of this December to Remember event is this can really be a surprise. For starters, the car wont fit under most Christmas tress. Second, not to many people expect their spouses to spend $35,000 - $80,000 on them for the holidays.
Yet despite the problem of wrapping a car and delivering it on Christmas morning, Lexus has had tremendous success. They simplified the wrapping by providing you with a massive red bow.
The commercials Lexus has run over the years have become as much a part of the pre-Christmas advertising blitz as the Coca-Cola drinking polar bears. I am sure that you remember the man building a snowman with his wife and places the key where the button nose should go.
If you feel that this seems too extravagant, that is precisely the point. That is what makes us remember this time of year and these commercials. Lexus is a premium luxury brand and they want you to know it.
With the holidays just around the corner I strongly urge you to visit Lexus of Highland Park and see what magic and excitement the holiday season holds.
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