I remember sitting in my cousin's kitchen a few years ago
, watching as she prepared a brisket for Sunday dinner. It was the first time she was going to cook the meal on her own as the torch was being passed down from her mother.
The first thing my cousin did after removing the meat from the wrapping was to chop off each of the ends before placing it in the pan.
My aunt, her mother, looked at her in shock and said, "What in the world did you do that for?"
My cousin looked confused and replied, "But that's how you've done it for as long as I can remember."
Her mother laughed and replied, "Only because I never had a large enough pan to fit the entire thing."
We all had a chuckle over that but the situation presented an excellent home staging business lesson and a lesson in life. How many of us in our day-to-day are operating under faulty assumptions? How many things are we doing in our business or in our lives because we've perceived them to be the right way to do things for so long that the thought of doing it a better way would never cross our minds?
Are you stuck on a situation in your home staging business preventing you from moving forward?
Are you running around giving free home staging estimates because you can't figure out a way to break the cycle?
Are you wasting your creative talent in an unfulfilling career, living for the weekends?
Are you complaining that you're not getting any leads from your website without tweaking and enhancing your web presence?
These points can all be related back to my brisket example. Don't you think it's time you tried to find a better way?
A home staging business coaching session can help identify any false assumptions you're working under and we can find new ways for you to grow. We might do that by fixing up your website, getting you a new business name, changing your pricing or sprucing up your marketing plan.
How do you know if you're not foolishly lopping the ends off of your brisket?