How Could a Small Business Optimize Facebooks New Group Functions?

The new Facebook groups could mean big things for small businesses engaged in social media marketing

. As we mentioned earlier, this is not a new feature, but it is certainly far more useful than what was available before. For the most part, the previous groups were inactive and just taking up space on the network, abandoned fan pages and a host of other more interesting features. With the new version, marketers will have the opportunity to foster conversations that result in traffic, leads, and conversions. These benefits alone definitely make it worth keeping an eye on.

How Could a Small Business Optimize Facebooks New Group Functions?

By: Fletcher

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