How Making Sure Your Business Phone Is Answered Can Improve Your Sales
If you phone a business to ask them a question or to make a purchase but they don't answer your call
, how does it make you feel? Chances are, it leaves you feeling frustrated and as though the company doesn't really care about you, and it might even stop you from making purchases from them again. This shows the importance of call handling for businesses: when answering your phone could make all the difference between getting business and not getting business, it's definitely something worth doing.
After all, if you call a business and are greeted by a friendly, knowledgeable person on the other end of the phone, it helps you to feel more secure with their services. A well-handled answering service helps to build trust with customers and it is an important part of customer service. As a business, if you are going to be successful, your customers need to feel like you care or else they'll take their money elsewhere.
Of course, not all businesses have the time to answer their phone whenever it rings. This can be especially true of small companies that can't afford to hire a full-time receptionist, or for sole traders who find it hard to juggle the administration and other aspects of their job. One solution here is to hire a professional, experienced virtual receptionist. This is a call handling service that ensures your business phone calls will be answered in a professional manner and that customer queries will be dealt with as and when they arise.
This is vital for businesses: you never know when the phone call will come about a big sale and so you naturally don't want to miss the call, no matter how busy you are. For instance, if a potential customer needed some work doing urgently, it could potentially be lucrative for you. If you missed their phone call, though, that customer would probably call another business instead, meaning you could miss out on income without even knowing about it.
Answering your phone calls can also help you to better understand your customer base, as it provides an opportunity to talk directly to them and find out about their needs. A telephone answering service such as a virtual receptionist will help to take care of this for you, and you never know - a comment from a caller could provide you with the vital information you need to grow your business or make a fantastic sale.
Also, using a virtual receptionist is cheaper than hiring a full-time receptionist simply to answer the phone and so it works out to be very cost effective. With any luck, the money you make from the increase in sales due to your phone always being answered will significantly outstrip the amount you are spending on your call answering service, making it a great option for many businesses.
Overall, making sure your business calls are answered and dealt with professionally is good for the image of your business and so it is definitely worth doing. Plus if you play your cards right, it could even help you gain new business. Hiring a virtual receptionist could be one of the best things you ever do.
by: Graham Baylis
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