How Mobile Sales Enablement Will Change The Traditional Scenario?
State-of-the-art Sales Tools!
State-of-the-art Sales Tools!
In the highly competitive modern market how to sell has become much more important compared to the product which is to be sold. Mobile sales enablement changes the traditional scenario of marketing through real-time analytics and insight gathering. Report generation and customized presentation is done through state-of-the-art technology. Latest videos, 3-Ds, animations are used for captivating the audience and they provide a cutting edge customer interface.
It acts as a central hub for product information, marketing and sales, leading to on-the-go demonstrations and training. View videos, data sheets and real-time pricings anywhere, anytime. Documents, which are high priority remain on the hard drive and take updates online whenever connections are available. Analytics and presentation notes remain cached, so chances of their getting lost, even accidentally becomes non existent.
CRM access at the fingertips!
Mobile sales enablement is an ideal tool in the hands of generation next. This ultramodern technology fits well with the gizmo friendly sales force. They have what it takes to use it to the utmost. The complete history of the customer in the CRM database is available at the fingertips. As a result, planning the right strategies for pushing sales is no longer a problem. Insight gathering before closing deals, recording key slides and notes during the presentation, and tweaking client information everything now gets done on the go. This fully integrated, highly accessible and regularly updated CRM is surely an amazing change from the traditional scenario.
Analytics/Insights:
The tracking of key information and their integration into the existing infrastructure has now ceased to be a problem anymore with use of these sales enablement software. The generated data are easily combined with the analytics, reports to be generated and the BIS or the Business Intelligence System. This leads to a better understanding of the forces which drive sales, help impress customers and strengthen up the marketing campaigns.
The detailed monitoring system involved in mobile enablement help in identification of the performance and usage patterns that lead to improved sales. Key information can now be distributed through push notifications and in-application messaging. Then there is third-party services to which help the sales team to keep in touch with each other and also to those who matter.
Security Challenges:
There are various encryption services along with MAM/MDM for keeping the crucial company data and the sales leads 100% secure and off limits from general access. Some of the measures taken for keeping the security system free of any breaches include authentication, LDAP integration and data wipes from remote locations. Organizations can now breathe easy and stop worrying about the misuse or manipulation of company data.
Carve a Niche!
Cutting edge sales technologies and intuitive strategies through
Sales enablement application can help various companies carve a specific niche in the existing market. Stand out from the surrounding competition and get noticed through a marked shift from the traditional sales scenario. Excel, PowerPoint and paper presentations are gradually becoming an archaic concept.
This captivating mobile sales technology is already causing big ripples in the existing market. It is here to stay and transform the traditional scene completely in the coming times.
by: Anna Smith
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