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How Social Bookmarking Benefits a Business

You must be aware of the term 'bookmarking'

You must be aware of the term 'bookmarking'. It means you can save the addresses of web pages, which you like and intend to visit in future, in your browser. The major limitation of this bookmarking method is that if you want to access your bookmarks from other computer, it is not possible.

Social Bookmarking has overcome this limitation. Now, instead of saving bookmarks on a browser, it saves bookmarks on the Internet. This helps you to access your bookmarks from any location and also allows you to share them with your family and friends. You can keep your bookmarks as either private or public.

Since this method of bookmarking on Internet allows easy management and access of bookmarks, it has become very popular. Many people use social bookmarking web sites to get information and knowledge on a subject. This has given opportunity to businesses to market their products and services through these web sites.

Key Benefits Of Bookmarking On Internet


Helps To Increase Traffic

It is a boon for online businesses. If you want to promote your web site, becoming a member of social bookmarking web sites can be really helpful. You can regularly submit your articles to them. But, make sure to include back links pointing to your web site. This will help to improve traffic to yours.

Let us understand how it is made possible. Most sites allow their members to rate the content. If members like your articles, they will give it high rating. High rated articles are bound to catch attention of more visitors. As the number of people visiting your articles increases, the volume of traffic will also increase. If you keep submitting quality content periodically, the members are likely to follow you, which will increase the popularity of your business. You cannot only publish your articles, but also bookmark interesting and key pages. This will give direct publicity to your web site. However, you should make sure that content should be interesting and latest to keep the interest of members alive.

Improves Search Engine Rankings

Submitting articles with back links to your web site and bookmarking your web pages will help it to rank high on search engines. High ranking on search engines means high traffic on your web site.

Improves Visibility

If you become an active member of social bookmarking web sites, you can bookmark or submit content related to the theme of your site. If people like your content or bookmarks, they may interact with you. Thus, it gives you a platform to interact with people of similar interests or people working in same industry. It allows you to expand your networks, which will immensely help you to expand your business. Network will also help in word of mouth publicity of your services.

For submitting links to Social bookmarking web sites, you will need to create individual accounts. Also, you will need to participate actively in updating bookmarks to reap the Search Engine Optimization benefits of this process. If you cannot spare time for all this, it is best to hire a Social Bookmarking service that wi

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How Social Bookmarking Benefits a Business

By: Paul Sikes
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