How To Get New Facebook Fans

How To Get New Facebook Fans

How To Get New Facebook Fans

Since most companies are starting to promote that they now have a presence on Facebook, a lot of business owners will be wondering if just having a presence is enough. The truth is that withoutparticipationyour Facebook pages will just look like a ghost town. You probablyremembervisiting an online forum and the last posts where from months or even years ago. Well if there is no content on your Facebook page and no participation the same thing can happen.

Facebook has a user-base of over 500 million active users so it is certainly a worthwhile audience to try to market in to. So how do you show your prospective customers (aka FANS) that you are serious about communicating with them on Facebook? Well the first thing to do is after registering your profile is to create a fan page. Which you can think of as a mini-website with several tabs.

If you would like to see an example of a Facebook fan page visit theNeed Help Marketing Fan Page.

Here are some pointers that we have come up with after reviewing successfully implemented Fan pages. As well as researching Facebook Marketing best practices.

Steps for an engaging Fan Page:

1. Create a Welcome tab

By creating a welcome tab you can introduce your visitor to what you have available on your Facebook fan page.This way you can link to the different content. But most importantly is to tell visitors why they want to join your page by clicking the Like button. When they click on the like button their friends will also see their activity and will increase your marketing reach. However you do not have an incentive or promotion for why someone should join your Fan page most won't.

Most recently I saw a Fan page that said when the press comes knocking to ask for a customer reference to talk to we go to our "fans" on Facebook. Using this technique might be just the incentive to get them to signup to your fan page.

2. Use Photos or Videos

This is your chance to add some multi-media and add more interest. You may want to add pictures of company events, trade shows, customer visits, or even behind the scenes at your office. For some online businesses this will show credibility and that you are the real deal. Not to mention that photos and videos are shared frequently online which will help bring more traffic and potential customers if you have interesting content to share.

3. Add a Notes tab

Using the notes tab is a great way to add content to your fan page. In our case our Notes pages reproduces content from our main blog so that anyone that uses Facebook to search for marketing help will find our content. With so many users on Facebook it is becoming a bigger resource for searching for different topics to find out what is going on.

4. Add an About Us Page

An About Us page is your opportunity to introduce yourself to someone who is not familiar with you. Unless you are major brand like Nike that people recognize you should probably add some information about your company and information on your products or services. As well as links back to your main web site for morein-depthinformation.

5. Post on your Wall

Posting on your wall would probably be the most obvious recommendationand for mostthat is all they do.However that does not create repeat visitors and followers unless what you are posting to your wall is helpful, valuable or at a minimum interesting. You may push special discounts onto your wall so that your fans will get value out of being a fan of your page. Giving back to your fan base will also help you to get more fans and of course loyal customers.

Bonus Tip:Add "Like" buttons to your website, email newsletters, blogs, etc. Anywhere you can promote your Facebook Fan Page will greatly help get more traffic to that content as well asencouragingmore fans which is always a good thing.

POST COMMENT

Christmas and Solar Power The New Innovative System Helping International Consumers To Shop Online From U.s. Companies Tips on choosing a new LCD Monitor The New Desire Z from HTC Solar Power for Battered Women The Checkerboard Coaching Technique sm and the New York Jets Loss to New England Canon Keys Five New Large-format Printing (figure) - Canon, Large Format, Print - Printing Industry C-plex60 - New and Efficient Carb Blocker What To Consider When You Buy Solar Panels. Year-End Business Review: Check up on Your Business Results and Double Your Profits In the New Year Rashtrapati Bhavan The Exuding Elegance Of New Delhis Regal Splendour Green Chillies New Website Launch A New Type Of Worm Increases The Threat Of Cyber War