How To Grab Headline Attention In Your Online Marketing Business
How To Grab Headline Attention In Your Online Marketing Business!
With millions of people on the internet these days and with most of
them having an online marketing business, how on earth do you get
someones attention? Everyone has the newest and latest product, the
newest and best service. In order to grab attention for YOUR online
marketing business, you need to have a captivating headline.
There are some people the only way you can get their attention is with
the headline, it has to reach out and grab them before they will read
anything. Others will just skim your article and others will actually
read it word for word. But people pick and choose what they want to
read by the headline.
Here are a few headlines that are a sure fire way to get your ad or
article read for your online marketing business.
One: Offer Something Free
The item you are giving away needs to be totally free, no catches or
conditions. It also needs to be relevant to your niche. Not all
people are going to be interested in it, even if it is free. But the
word FREE, will catch almost everyones attention.
Two: Have a How To Headline
People are always trying to learn something new, so anything that
starts with, How To is an attention getter. Instead of saying, Finding
Keywords, try, How To Find Keywords. Or instead of just, Article
Writing, use, How to Write a Compelling Article!
Three: Use The Word, WHY!
If you have ever been around a child that is just learning things, the
word they use the most is WHY. Same with adults, they want to know
why things work the way they do. Why your product or service is the
best. You generate curiosity in your headline with the word WHY.
Four: Use a Question in Your Headline.
People love to take quizzes. If your headline is a question with the
body of your article or ad being the quiz you will easily get the
reader involved in reading the whole thing. Again make sure it is
relevant to what your product or service is.
Five: Use A Guarantee.
If you can use a guarantee in your headline, people will tend to read
all of it more. With so many people hanging on really tight to their
money in our bad economy, they definitely want a guarantee before
buying something.
Six: Have a Positive End Result
People still live on hopes and dreams. They need positive in their
life not negative. Do not have a headline like, I buy ugly houses!,
Instead have it say, I will buy your beautiful home.
Seven: Give Reasons.
Seven Reasons why your product works. Ten reasons to use our service.
By using reasons you involve people in your ad or article. In order
for them to find out the reasons, they have to continue reading. Make
sure your reasons are legitimate as you want people to trust you with
what your online marketing business is offering.
These are just a few headline grabbers that have worked well with many
marketers. Some of the best paid headline writers are those that write
for The National Enquirer. I will bet they have even caught your eye
when going through a check out counter. Pick one up next time and just
see what kind of headline you might come up with for your online
marketing business.
by: Julianne Rowat
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