How To Solve The 4 Biggest Problems Facing Network Marketers With 4 Simple Steps

Author: Dan Lambeth

Author: Dan Lambeth

When most people, who attend their first network marketing meeting, do so with an open mind, they can get so excited about someone elses success that they sign up and frantically rush around trying to sponsor everyone they see. Sometimes, they get some of their family members to join. Then they figure out that those who joined under them are not working the business as hard as they are. Some people will join just to make you happy and once they see that they will have to work to make any money, they drop out.But for those who really try to learn the ropes by following their sponsors advice and making a list and learning all about the product, it really does not take long to realize the biggest hurdles that they face. Using the old school methods that most network marketers are taught forces you to endure a major amount of rejection. That is not your sponsors fault because it is all that they were taught.In this modern technological age we are in, the Internet is too powerful of a tool to overlook when you consider that, if used correctly, you can target, qualify, educate, and provide solutions for prospects on auto-pilot. Thereby eliminating the 4 obstacles in every new network marketers path to success.Those problems are :1. Lack of leads2. Lack of money3. Duplication, Those you sign up do not work their business like you do or use the same system4. Retention, your team members are dropping out faster than you can sign them up.The first problem usually shows up when your "warm list" is about half way used up and your success rates are not what you expected. Almost all sponsors tell you that your first step is to write down your "warm list" ie: family, friends, anybody else you have a phone number for or who knows your name, and start getting in touch with them. But, once your list is gone, how will you proceed? Some people will use flyers at the local mall and/or go online and buy a list of leads.When you are working your way through your "warm list" you are really no better than a door to door salesman because you are calling and visiting all of your personal contacts and trying to push your product or opportunity on them even though they have not asked for it.When you are using the "three foot rule" and trying to turn your every conversation into your business promotion, you are taking on the roll of a street corner salesman trying to hawk their wares.There are many sites online that will sell you the super-duper, pre-qualified, first time used, fresh leads lists. Then you have to cold call these people up and sell over the phone like a telemarketer, and if you don't get any bites, you will have wasted your money.The second problem usually sets in fairly quickly because, everyone who starts their own home based business, does so to make money and all they have been doing is spending it. It is one thing to buy the products, and quite another to have to buy extra product to "place" with prospects and then need to purchase CD's and other sales type products for your business.The average paycheck in network marketing is $43 per month and this is way less than the products you need to buy to stay qualified for commissions. So, a lot of people will drop out before they go broke.Problem 3 really happens a lot because, with this method, not many of your sign-ups will work as hard as you. Not to mention the pressure that huge amounts of rejection places on you and your friends. These methods really only work for about 10 to 15% of the people out there who have a sales type personality and a lot of those will turn down new opportunities because every friend they ever had brings their great plans to them first.Problem 4 - Retention is tied in with duplication because when your marketing plan really has nothing to do with proper marketing techniques and there is no real system and people are not making money, they will start dropping out faster than you can sign them up.Believe it or not, there is a simple fix. It involves 4 steps that are simple with the right training. In fact TRAINING is the first step. Proper marketing training. If done correctly, you can solve ALL of those 4 problems, and start moving forward in the process of building your own business.The other 3 steps are:1. Build a list2. Build a relationship with those on that list3. Monetize the listThe Internet is where to find your prospects because everyone who wants to find something these days looks there first. Information is the answer and there is plenty of that online. Instead of going after people who are not interested, doesn't it make sense to position yourself where those who are looking online can find you?If you can do that you will have lots of people finding you and leaving their info for you to contact them with solutions. You will have so many that you will have to set up an auto-responder service just so you can keep up with all of their names and email addresses and be able to follow up with them.If you get effective training on many ways to build a list of prospects and are able to find success with one method after another until you have a marketing plan that is gathering 30-50-or 100 leads per day and your auto-responder followed up with them on a regular basis, this would give you a never-ending source of qualified leads.With people who find you online and give you their info, you have interested people to start with. When you have a service that sends them all email messages that show them resources and tools that will help their business, and all of these tools really help them and, by the way, are affiliate programs for you, you will be building a relationship with them and monetizing your list at the same time.It is a really simple plan and it is how many industry leaders have gotten where they are at. With research, you will find many leaders that say, "the money is in the list." This is what they are talking about.I would also like for you to think about one more thing when it comes to a marketing plan. A mediocre product with a great marketing plan will always outsell a great product that only has a mediocre marketing plan. For proof of that, just think--McDonalds. Could you make a better burger than McDonalds? Of course you can, but their marketing plan has enabled them to sell billions of them.
About the Author:

Author Dan Lambeth After working my MLM a short time I knew there was a better way using the Internet. For more info and some free training sessions please visit my blog and leave a comment.

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