When you are starting a business, the most important thing to do is to create a momentum. If you have the right momentum you will attract more people on your business, overcome laziness and impatient. Without it you will just flounder around like a bottle on the sea, no direction where to go instead of building your business exponentially.
In this article I will discuss the four areas that you need to develop in order to create it.
1. The first is YOU. You are the entrepreneur and you are the most important variable in your business so you must have the right entrepreneurial mindset. An entrepreneur sees opportunity everywhere and will know when the right opportunity knocks.
2. The second aspect is finding the right niche at the right time. Selling an investment fund when the financial industry is down will is not the right niche and will not create a good income for you. You must look at your market and see if the product is marketable. My advice is to do a test market first before putting your capital on a certain niche. When it comes to internet business, you are already in the right market because the internet will give you the ability to do business around the globe with less overhead and low capital. Make sure the company you are involved into can do business around the globe.
3. Third is making sure you are marketing the right product or services. Your product must have a repeat purchase, unique, and does not necessarily follow the fleeting trends.
4. And lastly, momentum is created through the right marketing strategy. Just word of advice your compensation plan or marketing plan is not a marketing strategy, it is the how your company will pay you on the efforts you make. Most network marketers think that compensation plan and marketing strategy are the same.
Marketing strategy is how you and your marketing force will market the business. The internet offers the most advance and cheapest way to do advertising and generate prospect list. If you are new to internet marketing, it might seem like a daunting task to learn all the in and out in doing this. So it is advantageous to find a company that has done all the research and testing for you.
Momentum is the fuel of your business and an infrastructure that will give you the residual income that you ever wanted.