I Want To Be On TV!: How A Speaker Can Get On The Tube

Second, go "business casual" when choosing wardrobe

. Most live local shows try to be more "hip" or "edgy" than the standard news broadcast so it is to your advantage to play into that. Most, if not all, shows are available to view on the Internet so take a few minutes the week before to become familiar with the hosts, the look of the set and the energy of the show. This will avoid you showing up overdressed and give you a better idea of what's in store.

Next, do not...I repeat DO NOT attempt to take over the interview. This is the point I drive home the hardest with my individual clients. Always remember that you are the guest. As an interviewer myself, I certainly appreciate a subject who smiles, laughs and gives great answers. What turns me off instantly is someone who takes my first question and does not stop talking until it's time for a commercial break. TV is an industry filled with egos and I have yet to meet a host or anchor is wants to just sit their silently and look stupid. Realize and respect that an interview is a conversation not a monologue and the reason the audience has tuned in is because they enjoy the hosts. Don't shoot yourself in the foot by trying to steal the limelight. One big mistake I see people making while being interviewed is that they look at the camera when answering a question. NO! The viewer didn't ask the question-the interviewer did. Stay focused and in the moment. Be conversational and engaging and remember it's all about the back and forth.

Finally, do what Mom always told you to do. Say thank you. No matter what, make sure the last words out of your mouth in an interview are Thank You. The interviewer is wrapping things up for a reason. The segment is over and the producer is telling him/her in their tiny earpiece to move along now. All that will be said has been said so it's important for you to end on a high note. Smile, thank the host and look towards the camera for that one final connection with the audience at home.

Your interview doesn't end when the director yells "That's a wrap!" Take an extra few moments to shake the hands of the hosts as well as the stage crew because a television show is a team effort. Everyone you see on the set contributed to making you look good and therefore contributed to the success of your event. Let them know that you appreciate them having you on and that you would love to come back again. Provide the producer with your direct contact information and, if appropriate, invite them to attend your presentation themselves. Heck, tell them to bring the cameras! This also gives you the opportunity to request a DVD copy of your appearance to post on your website or on YouTube.

Johnny Carson is, in my opinion, one of the greatest interviewers in TV history. I once saw an interview with Johnny in which he was asked what made him become such a loved star. His response, after that classic "aw shucks" chuckle of his was "Well, if indeed I am a star then it's because I've spent my career letting the real stars shine."

You're a star. You know it and I know it. Now get out there and shine.

I Want To Be On TV!: How A Speaker Can Get On The Tube

By: Todd Newton

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