Introduce Yourself With A Custom Sign!
My favorite local seafood restaurant is tucked away in a little shanty by the salt marsh
. It bears no custom sign or even any sign out front - in fact, it uses no advertising whatsoever. I have even gotten lost driving out there more than once. But to be able to dine there at least once a year is a huge treat - and it is always, always crowded.
How do people know about this gem without any advertising or signage? Years of success and word-of-mouth.
Is your business already successful enough to thrive on word-of-mouth alone? Chances are, you would need to be highly successful for a number of years to attract this kind of traffic with no advertising. Advertising is essential in promoting any business and drawing and retaining customers.
And, yes, advertising consumes a huge portion of any business's operating expenses, but one of the best and longest-lasting ways to send your message to the public is through a custom sign.
Quality Customs Signs Make People Look Twice
Custom business signage not only tells people who you are and what you do, but it last for years and years, unlike print and radio advertising. They also tell potential customers the type of quality you offer with your product and service.
Imagine shopping for a high-end item such as a wedding gown. There are two bridal shops in the area - one has a faded, broken sign, the other has a fresh-looking, creative custom sign. Because a wedding gown is a large investment of your money, you want to use a business that also invests in quality. That way, you know you are getting your money's worth. So, investing in a quality custom sign can attract quality customers willing to spend quality time and money on your quality product!
Together We Can Create the Perfect Custom Sign for Your Business
You've probably already decided that a custom sign is worth the investment. But now you might be wondering what kind to get. We offer a variety of custom signs, from metal to plastic to vinyl, and everything in between! That's the good news.
The hard part is narrowing down what kind of custom sign you need.
Are you in need of a large custom sign to mount on top of a building? Maybe you just need a temporary banner to advertise a special event, or professional-looking real estate signs that separate you from the pack. Whatever your needs, you have the option of consulting with one of our sign experts or browsing our SignMagic design tool to get you started in creating your own custom sign.
The one thing that our custom signs all have in common is that they last for many years and look as fresh and clear as the day they were first displayed.
But I'm The Left-Brain of This Operation!
You have all the business ideas but little of the advertising know-how. Not everyone is the creative type, so relax! That's why our graphics department works around the clock to help design corporate-quality images for any type of custom sign.
Maybe you have a rough idea of what you want on your sign, have drawn a cool graphic, or have a great photograph you would like to include. Sign technology had come a long way over the past several years, making it possible for us to print anything you want onto your custom sign. We will even work with you if we think another idea might work better for your sign.
If you have absolutely no idea what you want on your sign, but have a clear message about your business, just consult with our graphic designers - it's what we do!
With over twenty years in the sign business, we are happy to help you design your custom sign to ensure that it is exactly what you want!
Where Was That Restaurant, Again?
I wish I could tell you, but without
custom sign, it's hard to tell you what to look for. Recognition is just one reason that a custom sign is a worthy investment of your advertising dollars. Remember:
Custom signs introduce your business to the public
Custom signs help customers remember your business
Custom signs are an indicator of the type of quality of your product
Custom signs are durable and last for years and years
Custom signs are just that - customized to your business's needs. From materials to image design, we create the best custom sign for your business
So don't let your customers drive around lost looking for your business. Remind them how successful you are with a one-of-a-kind
custom sign!
Introduce Yourself With A Custom Sign!
By: Kara Klein
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