Ipad Plan To Tablet Pc Business Market
Apple iPad is very active in the enterprise market
. According to a recent survey conducted by market research firm ChangeWave Research, there are more than one fifth of business users in the second quarter of this year to buy a Tablet PC, with 84% plan to buy the iPad record in history, the needs of business users on the iPad a new high. This will undoubtedly pose a threat to the shoulder to open up the
dell xps 15 laptop battery Tablet PC enterprise market any Microsoft Windows 8. Build features business applications will become an important benchmark of the iPad and Win 8 tablet competing City.
Microsoft's strong competition weight is not yet officially released Windows 8 operating system. As we all know, in view of the features that Microsoft has in the history of the enterprise market as well as Windows 8 system, the enterprise market has been regarded as a breakthrough for Windows 8. However, the industry's highly anticipated Win 8 tablet in the enterprise market to shine the Apple iPad has begun to penetrate the enterprise market, potential buyers iPad business users in November last year, an increase of 7%.
From market research firm
toshiba pa3593u laptop battery ChangeWave Research survey shows that more and more enterprises begin to consider for employees to purchase a Tablet PC, especially the new iPad Apple. ChangeWave survey of 1604 corporate IT procurement managers, 22% of people said they would for employees to purchase tablet PCs in the second quarter. In this part of the IT procurement managers, 84% of people said they would purchase the iPad. The survey results show that business users reaching a historic high demand for the iPad. In November last year, only 77% of the potential Tablet PC purchasing executives consider to buy the iPad. Similarly, a recent survey also said that last year iPad quadrupled in the small business market share to 34%. With the advent of the third generation of the iPad is bound to increase the iPad more attractive to business users.
At present, the Tablet PC competition has been intense. Apple iPad Tablet PC consumer market has been prejudiced
dell vostro 3300 laptop battery, but the enterprise market, but glow with infinite vitality. Today, Microsoft Windows has not yet officially released, and Apple is already the first to Windows 8 invade the enterprise market, a corporate market competing for the Battle of smoke. For enterprise users, the Apple iPad with Microsoft Win can be said to have their own advantages.
the iPad two advantages to promote its leading commercial Tablet PC market. First, the vast application ecosystem. Apple as the first application store as a means of product promotion company, had discovered the importance of application of the ecosystem of mobile devices, Apple iPad is a unique software features known. Large application of the ecosystem, attracting hundreds of millions of user groups, and thousands of programs to provide more applications and entertainment to the iPad users. Second, first-class hardware. In the consumer market, a lot of peripherals compatible with the iPod or iPhone, while the peripheral is compatible with other platforms, with iPad more and more popular in the enterprise market, the expected number of hardware peripherals tailored for the iPad surge. Business users will find compared to non-iPad device, will be easier to expand iPad function.
In contrast, Microsoft Windows 8 in the service business users with its own advantages. Although the Tablet PC and desktop computers, but the Windows desktop operating system market share of nearly 90% of the users would be willing to use the Tablet PC
thinkpad t60 ibm charger can bring a similar experience. Microsoft desktop computer will help them return to the Tablet PC, consumers will undoubtedly be more attractive as Dell founder Michael Dell said in a can support all Windows 8 application software security Windows 8 tablet .
In addition, the features of the Windows operating system itself is still subject to the business users and other users of all ages. A variety of hardware so that users can see a variety of different looks, different sizes of products. Such diversity provides the user with a wide selection of users for the Microsoft-developed applications will be more familiar position on the Apple iPad will also pose a threat
sony camcorder battery.
The company has always been a sensitive sense of smell of the market, many PC vendors want to build a tablet PC equipped with Windows systems may be sufficient to show the charm of Windows 8. It is reported that, in addition to the first batch of Lenovo plans to launch Windows 8 Tablet PC, HP, Dell, Asus and other manufacturers have to seek competitive differentiation, will also launch the Tablet PC equipped with Windows operating system.
Admittedly, Apple in the enterprise market has made considerable progress, but Windows 8 influence can not be ignored. The face of the Apple iPad in the enterprise market, "pre-empted, not yet officially released Windows 8 Microsoft also needs more effort.
Characteristics of business applications is critical. Consumers, especially business users need is the operating system and applications consisting of a complete ecosystem, not just the operating system or hardware. the great success achieved by the iPad because of its rich applications for all to see. In contrast, Microsoft Windows application number is not enough to compete with Apple
latitude e6400 laptop charger. Therefore, Microsoft needs to develop essential Tablet PC applications, but also emphasis on the concurrent force Windows built-in similar to Apple the App Store, "the" Windows Store App Store.
Of course, the product marketing strategy can not be ignored. Apple marketing big success is worth learning, but Windows 8 tablet is different from the iPad, so more out of the marketing model more in line with Microsoft's characteristics, or Windows Tablet PC will be difficult to shake the Apple iPad leading position.
At the same time, how to develop a competitive pricing strategy Microsoft needs to think about. Previously, the Amazon Kindle Fire Tablet PC low-cost strategy for many enterprises to realize that pushing low-cost flat panel is also very effective. Win 8 Tablet PC prices is diversified, which means that both the market for high-end market, Win 8 Tablet PC, there will be Win 8 tablet product for the low-end market, which Apple iPad is undoubtedly a huge threat.
All in all, if Microsoft is able to develop rich applications, marketing practices and price competitive, then Windows
cheap compaq presario cq40 charger may be able to in the Tablet PC market something. However, if we really want to shake the dominance of Apple's Tablet PC, Microsoft still has a long way to go.
by: B_Sea
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