John Abraham Goes Digital With Utv!

John Abraham goes digital with UTV!

John Abraham goes digital with UTV!

Mumbai : Do you dream of getting up, close and personal with your favourite icon? Ever wondered if you could personally interact with them? Well, the interactive division of UTV now gives you the perfect opportunity! Exploring new frontiers in the digital space, UTV New Media announced its foray into celebrity aggregation across digital platforms.

The first celebrity on board with UTV is none other than the megastar John Abraham! So now you will have a direct access to one of Indias biggest stars, as John exclusively shares some never before content and opens up a whole new avenue of interaction on the mobile as well as his official web destination www.johnabraham.com. His recently launched voice blogs has already garnered around 89,000 subscribers already!

I am a very private person, not active on any of the social networking sites but I had to figure out a way to interact and connect with my audiences. This is why I got on board with UTV, who is launching me both on web and mobile platforms. Now, everyone gets to interact with the real John Abraham and know the true side of me said John on his digital venture.

You will now get an opportunity to interact with John exclusively through web and mobile, on the go and get a first hand experience through voice blogs on the mobile, interactive voice chats, web destinations and more. Going beyond just images and wallpapers, UTV is also exploring merchandising; web applications, celebrities based games and even properties.

Mr. Manish Agarwal, CEO, UTV New Media, added, India is a star struck nation and we are offering fans across the globe, a first person exclusive access and interactivity with celebrities ranging from Bollywood, regional cinema and sports. We have on board one of Indias largest celebrity John Abraham and we are conceptualizing his digital persona for the legions of his fans spread worldwide. Given the popularity of John in his real life, am sure his digital space will be filled soon filled with a huge following.

About UTV New Media

UTV New Media Ltd., the digital arm of UTV, which officially came into the fold from May 2008, addresses digital space in domains such as business, finance, entertainment (TV, films, music), gadgets and technology. The Company has put together capabilities to deliver content for user specific device. Youth have always been the primary target group of the Company and this focus is reiterated by the Companys focus on two devices that command most attention of the youth - the computer and the handset

For Further information contact:

Atul Malikram

9827092823

pr@atulmalikram.in

by: PR 24x7 Network Ltd.

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