Leather manufacturers are especially important for leather goods Company
. A leather manufacturer needs its alliance with leather goods manufacturing Company to provide business and maintain relations with them.
A manufacturer employs a marketing team to market its products. This way it generates its business for itself. In case of leather manufacturer, the supply chain involves:
All the arrows denote the marketing personnel who work for the Company to promote business in the long run. Some Companies involve advertising agencies also. They want to reach to their customers through exclusive brands and advertise themselves. The marketing persons and the ad agencies add to the cost of the leather goods for the end-user.
B2B online sites: Many Companies are involving B2B business sites as alternate business opportunity to market their product. Desired customers look into the portfolio of such members and contact them for business propositions. There are many advantages of B2B business sites:
Replace marketing professionals: B2B Website is those marketing professionals which generate desired business opportunities at very low cost. They provide a common platform for market people to meet each other and create better business opportunities.
A registration fee is almost negligible as compared to the huge cost of professionals. Marketing professionals bring better business opportunities, therefore they are paid exorbitantly. On the other hand, B2B business site charges a nominal registration fees to generate an online account and get the best business opportunities.
Online business sites generate free publicity for business units. They display the registered site and generate free publicity for them.
Online presence creates a world-wide presence for leather manufacturers and leather suppliers. When Companies are registered through a B2B business, then anybody can contact them all over the world, helping them create their presence world-wide. It is easier and faster for the customer to contact them online.
Leather Manufacturers can have a choice of customers who can be more profitable for the business unit. Those buyers who depend less on credit and make faster payments are chosen over laggards. There is possibility of choosing the best business partners through B2B business sites. It can be said that B2B sites are ultimate profit-building sites for both business units.