Letterhead Printing, A Simple Form Of Advertising That Is Effective And True

When you come to the conclusion that print advertising

is a very old advertising scheme, then

thats time that youre getting too

overconfident of whatever advertising scheme you're using. It

wont last for very long though because

letterhead printing, business card printing and all sorts of

other types of advertising techniques are here to stay and would be as effective today before the

next hundred years. The machines that will be used in

print advertising will be different but its effectiveness

in a campaign will not diminished. An

example would be for a businessman who knows how to

get customers by giving away business calling

cards, it came from printing companies, those cards made

in bulks which you can give out to just anyone

you meet and greet on the streets. Yes there will

be business cards that will be added too the

dumpsters and wont see the light of day

but you'll also have those that will get around the hands of prospect clients. With this

thought in mind, print advertising is a method of a viral

campaign that wont remove easily. A good

example would be a giant billboard, if you see that

billboard everyday every time you pass it at that

time its as good an ad as when youre taking a look at it in the TV over and over again, its a Simple method of memory recall.

Letterhead printing is another good example of why

print advertising will be here to stay for a long time, if you pass a store you will not know

its a store if it does not have that wide

letterhead overhead their doors stating that their open

for business. Advertising on television will attract customers

but when you dont have a prominent logo on top of

your business doorstep then whets the point,

people will just pass you by and your shop goes unnoticed. Its also a matter of choosing the

right color and the right words but all of them

would be pointless if you dont have them in

print right? Obviously if someones says that print ads will

be out of date in the next century then their thinking

really shallowly, its not just because print ads

are much cheaper and disposable, its since they're effective campaigns. They wont grow

old and they will outlive any campaign knows today. Letterhead

printing continues to be done even in the old so

why will it be lost in some decades right?

Printing

business cards won't go out of date, like you won't live

in this world forever. Its a known fact and will also stay that way for a long period.

So use print advertising techniques now, understand how

effective it is.

by: John Gailey

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