Media & Entertainment Sector In India And Further Education

When we look at the media and entertainment sector in India

, we can observe tremendous growth in the previous years. For example in 2011 it was around 12%. The main factors favoring the growth are demographic and economic factors. As the country has a major of the population below the age of 35 and the disposable income of households is increasing, expenses on media and entertainment tend to grow each year.

Television is still the most popular medium in India. According to the KPMG report, television makes almost half of the Indian Media & Entertainment sector revenue, which is almost twice the size as the second largest media sector in India print media. And because there is still a relatively low level of penetration (around 60%), there is still a lot of space for expansion.

In the last years, internet has emerged as one of the most powerful entertainment medium. It is mostly because of growing internet penetration and changing demographics. E-commerce sector has a huge potential and it is rising and attracting international internet retailing companies to the Indian market. There are about 17 million online shoppers in India and the number is projected to grow over three times in the years ahead.

The KPMG report assumes that the Indian Media &Entertainment sector will grow to touch 1.457 billion Rs by 2016.

From the previous text it is obvious, that Media and entertainment is one of the fastest growing sectors in India and also one of the most attractive for potential job searchers. The competition is high and one should do as much as he can to find or keep his dream job in the industry. It usually requires some studying and improvements in ones qualification. Off course this could be little bit difficult because once you are employed you simple dont have time to attend the school daily.

Fortunately the internet offers the solution. Nowadays you can get MBA online. You can study in the evenings or at weekends, from the comfort of your home and get certified MBA in media management. Online study has a couple of advantages comparing to standard form. The biggest is flexibility, so you can plan your learning sessions to fit your schedule and there is no problem of choosing an institution located in different city or even different country.

When you want more information about MBA online, you can find it also here www.avagmah.com

by: Pranab Singh

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