Meetup Groups for Small Businesses Makes Networking Easy

Small businesses face an up hill battle finding new prospects in our current economy. An easy small business strategy that every owner should utilize is Meetup groups.

According toMeetup they are the world's largest network of local groups making it easy for anyone to organize a local group or find one. There are more than 2,000 groups meeting face to face every day. Their mission "Is to revitalize local community and help people around the world self-organize."

The key for the small business owner is to find groups that fit what they are looking for. Just joining groups that focus on the needs and resources for small business is a good way start. When I did a search in Denver for "Business Prospecting" I came up with 7 groups that meet within 25 miles. All of these groups focused on helping their members succeed.My search for "Small Business" turned up 280 groups in Denver. That's more than I can join however when I started looking individually I found many with 40 - 80 active members and some let attendees speak in front of the group.

That's another part of Meetup.com that is so great for small business owners, being able to do a short presentation of who you are and what you do can open a lot of doors. These are the groups that I focus on and have my clients focus on. Some groups will give you the floor for the entire Meetup, 30 to 60 minutes devoted to you. And the cost is negligible.

Sponsoring groups that fit your niche is another way to get involved. Some groups need a place to meet, some are looking for discounts to pass on to their members. Just look in the sidebar for the Sponsor Us button ans make an offer. We sponsor several and hold our own. The key here is get involved.

As a business owner time is a valuable commodity and fitting in Meetups isn't easy so look for ones that meet your time constraints. You'll be surprised at the number of groups that meet early, before work, at lunch or evening mixers. There are weekend groups too.

Don't forget to focus on groups that are special interest, like golf, skiing, health and wellness, knitting you get the picture. Being well rounded keeps you in balance and you can meet great business prospects in a more casual setting. Think back, how many business prospects have you met over the years through recreation or hobbies?

After 35 years in business I still look for new prospects everyday and Meetups help me build my prospect list for Bayes Squared LLC and our 5 Step Sales Jump Start program.

Start with one group that fits your needs and build from there.

Meetup Groups for Small Businesses Makes Networking Easy

Meetup Groups for Small Businesses Makes Networking Easy

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