Monavie - Business Opportunity Or Scam?
Monavie - Business Opportunity Or Scam?
Monavie - Business Opportunity Or Scam?
Monavie has recently become one of the most popular home-based businesses for network marketers. Their acai juice (pronounced [asa'i]) is their flagship product, and with it, they have positioned themselves as a having a great opportunity to generate income.
However, there are also some very real concerns about starting or participating in a Monavie business. I'm about to go through and give an unbiased review of the pros and cons of developing a business with Monavie, and see if we can find out whether Monavie is a great opportunity...or a great scam.
1. Monavie - The Good
Monavie was founded by Dallin Larsen and is based out of Salt Lake City, Utah. Their juice is a combination of 19 blends of fruit juice, the leading ingredient of which is a freeze-dried and powdered version of acai. There have been plenty of testimonials from people using the MonaVie product, ranging from headache relief, arthritis, to lowered blood pressure and relief from other heart-related issues.
Monavie is a network marketing company, and they pay out, up to 50% commissions on a binary compensation plan (which means you need two "legs" under you). A bottle of their juice retails at $37.50, and requires a registration fee of $39.00.
2. Monavie - The Bad
One of the first concerns about starting a Monavie business is the mandatory order of four bottles per month (approximately $130 before shipping and taxes) just to be eligible to collect a check. The price is not so much the issue, as the volume of liquid. Unless you have a family that enjoys the juice, you will be making a commitment to include this juice as a staple in your diet.
Monavie has a pretty standard "network marketing" model for their distributors to follow - making lists of friends and family members to invite over for a "tasting party". This is where you can have a bunch of strangers in your home, chugging the zesty juice that you paid for. In fact, distributors are encouraged to actually hand out bottles to prospects. At nearly $40 a pop, it does not take long to become an expensive endeavor.
3. Monavie - The Ugly
The real downfall of starting or growing Monavie business is their marketing plan. Like so many other network marketing companies, they hold that your best results will come from hounding your "warm market". What is truly unfortunate is when they advertise that a distributor can make Black Diamond (the top rank in the company) in 3 months because a professional network marketer that already had a substantial downline did it.
This is refereed to as "cross recruiting" - where a company will recruit a full-time network marketer with a big organization to swing their downline over to their company. All the while, they recommend that distributors just "follow the system" of friends and family. This hypocrisy and lack of integrity is one of the key issues that people take with network marketing.
Growing a Monavie business can be a great opportunity. They have a decent product, but there are plenty of companies that have great products, and many people that market great products never make a dime. There are also plenty of terrible products that generate millions of dollars in revenue (anyone remember the pet rock?) The difference is the marketer, and their ability to target their market effectively.
In closing, I would say that starting and developing a Monavie business is lucrative if someone knows how to use the telephone, the Internet, and other effective marketing tools. It is not a scam, but like any business, success will be determined by the skill-set of the marketer. Monavie is definitely not a lottery ticket or a stock option - meaning, you do not just buy in and wait for a payout.
If someone does not have the first clue on how to market effectively, then I would suggest they either learn how to be an effective marketer, or else just use the acai juice as a health supplement.
This article can be freely published on a website as long as it is not modified in any way including the author bylines and active hyperlinks.
Joshua Fuson is a professional marketer, and h
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