Multi-Level Marketing - Do We Know If The Old School Method Still Work?

Just what are all those thousands of programs spreading across the globe called Multi-Level Marketing

? Well, if you're not careful you will run into nothing but chain or pyramid schemes, and some of them are just plain illegal.

A true Multi-Level plan is one in which there is an agreement between yourself and a manufacturer or distributor to purchase products at wholesale and sell them at retail. Also, with the right to sponsor others by multiplying your sales base and profits by receiving a percent of the sales made through your downline.

Persons you sponsor show others the program and sign them up as members under themselves. In effect you are multiplying your efforts by selling the product through a network of distributors. The downline is usually set up at three to five levels deep although it seldom gets that far, especially if it is a multi-level program being circulated through the mail. But on the internet, your levels can get up to 30 levels deep.

A small initial investment is all that is usually required to become a distributor. You should have a flexible schedule but little experience is necessary. For you and your distributors to have any kind of success, you must handle high quality items which can be sold at substantially below retail store prices.

Distributors are charged for the program packet which includes instructions, literature, samples, etc. To be legal, the investment must be only a nominal amount. Sale or consumption of the product must be the prime objective and no fees should be collected for recruiting endeavors.

A common problem in recruiting people is getting them to look at the plan. If they have seen multi-level plans before, they won't give anyone a chance to explain the program as they think they already know all about it. Some get around this by inserting an ad in the local paper, asking interested parties to call about a good money-making plan. They use a telephone answering machine which advises the caller where and when to attend an Income Meeting. The machine doesn't give them a chance to ask questions. If they are interested and not just curiosity seekers they may show up for the seminar.

Multi-Level Marketing - Do We Know If The Old School Method Still Work?

By: Colon R Bolden

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