Network Cabling Solutions Traffic Analyzers

Datatrend Technologies is now trying to measure and analyze customer behavior and footfall traffic

. This network and cabling infrastructure services provider has expanded its structured network cabling solutions portfolio to include Traffic Analyzers. A traffic analyzer is a kind of foot traffic measurement system, kind of like a people counter, but it includes the report and analysis of traffic data, often through a managed service.

Traffic analyzers are popular among retailers and other organizations that have the need to measure and analyze their customers behavior and footfall traffic, in order to better understand sales opportunities, determine the effectiveness of in-store marketing efforts, and to try to improve labor allocation efficiencies. A traffic analyzer doesnt just count people or foot traffic. It calculates sales conversion rates, identifies peak selling hours and seasons, determines total sales opportunity and decreases revenue leakage, and compares store performance locally, regionally, and nationally to an available market.

In order to operate correctly, traffic analyzers need a well designed and properly installed structured network and cabling infrastructure. Datatrend Technologies has long been providing a myriad of network cabling systems and applications. They offer Point of Sale, Energy Monitoring and Management, Digital Signage, Video Surveillance Systems, Electronic Queuing Systems, and Property Management Systems. They ahve now added Traffic Analyzers to their well-stocked portfolio.

Bill Roberts, the president of Datatrends Network Services division, announces that structured cabling and systems installations are at our core, and we know that clients want the implementation completed with minimal disruption to their operations. They need to be able to focus on deriving the benefits of their new traffic measurement and analysis system. Datatrend is excited to be experts in installing traffic analyzers, and with their efficiency, they seem to be making clients happy and providing full service solutions.

Datatrend Technologies main goal is to help companies leverage their technology expertise and solutions to better serve their IT environments and enhance their business. Datatrend prides themselves on being able to tackle each customers needs individually, with relentless attention to detail, and an efficient approach. Roberts adds that retailers and other companies needing traffic analyzers often have multiple locations, and Datatrend specializes in multi-site rollouts. Customers appreciate our project management skills and certifications which translate into projects completed on time and within budget, along with great support long after the solution is implemented. If Datatrend isnt at the top of your network cabling directory, perhaps they should be.

by: Ronald R Galvan

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