New Year's Day Holiday Inventory Of Small Household Appliance Market, Four "best" -

New Year's holiday home appliances small war finally ended

, in November last year, started from the scramble for resources, to begin in late December last year, the propaganda war, to the small New Year's Day holiday this year, the struggling promotion, and finally to their respective after-sale

Service The Competition, the National United States, the ocean, constant hair, Suning, China Electricity Council business, Cadence universal electrical stores and other major appliances are to hand over their responses, provided from the respective

Sell Data, many of whom earn business pours, then what the consumer electronics market this year on New Year's distinctive local? Rely on to give consumers a rewarding experience? Let us together make a stock of it.

1 most fresh: Mobile Can "TM" New Year period, the freshest thing in one appliance "TM" add new products, mobile phones, "TM" subsidies came true, but different from the past is that the "TM "Subsidies are not dominated by the state, but initiated by the enterprises themselves.

Learned that Gome and Suning in two major home appliance chain enterprises, in addition to

TV , Refrigerators, washing machines, air conditioners, computers, mobile phones have also been included in the "TM" range. It is understood that activities not limited to brand, model, consumers in the market based on sales price of a 10% cash subsidy, the maximum subsidy rate of up to 300 yuan, of which country the U.S. will also waste recycling old cell phone and dismantling the standard pricing.

Ones who enjoy such a rich, naturally attracted a lot of people added to the "TM" in the past. U.S. Purchasing Manager Jiangmen China Zeng Yi, told reporters, as "TM" activities start, the national U.S. mobile phone in the New Year has been a 20% price reduction on the basis of price, down 10% of the price again, off sales as low as 7, but, as 199 yuan, 288 yuan price of special machines can also be involved in cell phone "TM" and enjoy a subsidy of 10% discount, therefore, attracted many people to participate in the New Year period, the mobile phone "TM" The total number of mobile phone 60% of overall sales. Jiangmen Suning phone

Digital Department director, said the summer, during New Year's Day last year, the phone is not launching the "TM", mobile phone sales in home appliances accounted for 15%, while the New Year three days has been upgraded to 17%, followed, will further increase phone "TM" promotion efforts, the entire event will last until the Lunar New Year.

2 most popular: Flat Panel TV Occupy the "half" Flat-panel televisions, home appliances price war has always been the "pioneers", whether it is a joint venture brands or national brands, have been labeled "special", "price cut" two cards. New Year's Day holiday this year, a small, color TV sales Just how hot? From the city's major home appliance store to see the data provided, color TV sales overall store sales accounted for "half", "is out of stock" has become a business population of the most frequent words.

It is reported that, in order to seize the Year market, joint venture brands of domestic brands has changed in the past to follow the pricing strategy, first announced the price cuts, such as

Sony A 32-inch LCD TV for the first time dropped to 2999 yuan, then blew a 32-inch full range of products, price cuts, in addition, large-size flat-panel TVs drop is quite large, generally more than 1,000 yuan price reduction in the maximum decrease of 30%, for example, 42-inch Domestic Full HD LCD TV has dropped to 4,500 yuan, 4,000 yuan of individual models or even below; 52-inch LCD TV made a "renewal price" dropped to 5,750 yuan, 52-inch flat-panel TV joint-venture "renewal price" are only 6950 yuan. Joint venture brands and domestic brands in the price war, as the addition of TV's hot "fuel."

"In the 'TM to', 'festival', new house

Decoration Factors such as stimulation, flat-panel TV sales heat up quickly. "Ocean Electric Marketing Manager Xue told reporters on the security," market demand coupled with the adjustment of product strategy company makes more than 40-inch large-size flat-panel joint venture rapidly gaining in popularity.

3 most accidents: air-conditioning in the off-season is also "crazy"

Beginning of each year was regarded as the traditional off-season conditioning sales, but this is an exception. New Year's Day three days, the sales of air conditioning, a small New Year's Day holiday this year, the largest market, sales of "dark horse", once again confirms the consumer electronics market "release price" rules of the game is the last word.

by: gaga

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