Nike Free Company: New Season, Innovative Designs

Today, according to the report of UBS, in the domestic market of USA

, the numbers of the customers buying Nike air max 90 shoes and Nike clothing are growing steadily, and at the same time, in the market of western Europe and china, sales of Nike products are also increasing at a high speed. The analyst Michael Bernard expressed his ideas in the report that the current Chinese market had occupied nearly 10% of the whole revenue of Nike products and Nike Company was expected to try its best to double its present revenue in china in the following five years.

Now, please pay some attention to this following huge advertising. In the morning news of Beijing time December 14, UBS publicized its information, i.e., Nike Company, being the largest supplier of atelic footwear and sports apparel in the whole world and owing to some important market reasons, will see a better situation in its second sale season. In addition, from UBS's point of view, Nike Company was probably supported by the holders of purchase. The price of Nike shares in the trade market reached up to $90.52 on Monday at the increasing rate of 3% and proved to be a fresh and high record.

It was emphasized in the report that some big orders of Nike products in the first season in September had been announced by Nike Company who also expressed its expectation for a growth of Nike air max 2009 shoes in the near future. Nike Company was estimated to enjoy a growth of almost double-digit percentage in the following three years if its current net cash flows by number of 4.1 billon dollars and global investment options were both taken into consideration. At 11:40 am., by U.S. Eastern Standard Time, the stock value of Nike shares achieved up to $90.12, at the growth of $2.32 per share.

Nike Company intends to hold a conference with the investors be present and announce its goals. And it tends to make its goals target at the growth of some of its brands like Nike, Cole Haan, Converse (Converse), Hurley (Hurley), Michael Jordan, Nike Golf (NIKE Golf) and Umbro. The report said that the goals including Nike's high single-digit revenue growth and 15% -17% earnings per share growth were based on the long-term financial model which intends to expand and extend the return on capital.

Nike can be regarded as the best brand portfolio in assets by taking over 85% of the whole revenue. Besides, as for the overall developments strategy, it also should be attributed to other brands of this company.

As the giant of the sports items, Nike Company always provides us innumerable designs full of imagination. Its logo in the shape of a sleigh and a graceful curved hook has proved to be a symbol of the classics.

by: Aaron Green

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