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No More Frizz With The Brazilian Blow Dry!

No More Frizz With The Brazilian Blow Dry!


If you have ever struggled with unruly curls or frizz then the Brazilian Blow Dry might just be the answer to your prayers. The treatment is an innovative hair straightening system that transforms the hair in its entirety to leave it smooth, shiny and more manageable than ever before.

The treatment uses keratin, the primary protein of the skin, hair and nails, to gently straighten the hair without damaging it. The treatment improves the condition of the hair beyond belief and reverses any damage caused by over-styling and chemical treatments; it also stops any further damage. The Brazilian Blow Dry is ideal for any hair type including coloured, permed, relaxed, highlighted and bleached hair.

The treatment uses keratin to straighten the hair without damaging or changing its texture. The application process is simple and can last anywhere from 1 and a half hours to 4 hours depending on the length and thickness of the client's hair. The keratin-rich treatment is applied directly on to the hair and then sealed with a hot iron. The hot iron traps moisture and gives the hair a much needed moisture injection. The results are glossy, smooth hair that isn't poker straight but is a lot more manageable.


You will notice (and love) the results immediately after the process is completed. You hair will be so smooth and healthy; it will look like it's never even seen a hair dryer or a pair of straighteners!

The Brazilian Blow Dry is a long term blow drying system that can last anywhere between 3 and 4 months. It is ideal for those who struggle to tame curly or frizzy locks and spend ages teasing their hair into a straight style with heat appliances.


It is very important that the recommended method of care and maintenance is followed in order for the treatment to be a success. For example, you need to refrain from washing your hair for up to four days as this will affect the outcome of the treatment. To really let the solution soak in avoid getting your hair wet for four days. You should also wear hair down for the same period of time to allow the product to settle in to the hair. If your hair does get wet accidentally, then use a hair dryer of flat iron to smooth it out.

You should avoid anything that will cause kinks or marks in your straight style. This includes tying hair into a ponytail, using hair clips, tucking hair behind the ears or using hair bands. You should also avoid exercise or sweat for the first four days as this could cause the final result to be frizzy. Also avoid using any products such as hair spray, gel or mousse on your hair.

If you follow these strict rules then the result will look amazing and you will wonder how you ever survived without it! Even celebrity Nicole Richie is a fan and recommended the Brazilian Blow Dry on her blog.

For a full list of the straightening services available at Inanch London please click here.
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