Online Video Marketing: Increased Online Traffic and More Sales

Online Video Marketing: Increased Online Traffic and More Sales

Online video marketing is no longer just for large corporations with fancy marketing budgets. Now more and more individuals are producing their own online marketing videos and uploading them to their websites and blogs. In fact, video marketing is so powerful and popular now, that if you are an online marketer and not using video marketing you are simply going to get left behind.

So why is video marketing is so popular amongst internet marketers? It's popular because customers love it! Video is dynamic and visually stimulating. Video also allows for the use of music and a spoken sales pitch. What's more, video is easy for your customer. People like watching television and film and associate it with entertainment. It is much easier for them to click on a video, then sit back and relax, rather than hunch over the screen to read a long sales letter.

Online marketing is all about building trust with your audience in order to turn them into customers. Online video marketing is a great way to do this. By appearing in your online marketing videos yourself you can literally show your customers who you are. This is an incredibly powerful and simple way to build a relationship with your audience and therefore increase their trust in you. Once you have gained that trust selling becomes much easier.

The online marketing industry is seeing a definite shift towards online video marketing. It is great that you have identified this need to incorporate online video marketing into your marketing strategy.

If you are worried that the technical aspect of online video marketing is beyond you, then think again. These days you can use software packages to take care of all the difficult technical aspects such as coding, FTP, hosting etc. Some of the packages now use very simple user interfaces that even the most untechnical person can use to create professional effective results which translate into increased traffic and more sales.

Probably the easiest to use of all the programmes is Easy Video Player 2.0. It is incredibly simple to use and is packed with extremely powerful and original features. What's more, unlike a lot of its competitors it has been specifically designed for use by online marketers. The dashboard allows you to view realtime statistics of all your online marketing videos. You can track all your campaigns to see what is working and what is not working for you. Tracking your marketing efforts is the key to success so this is a must have feature. Easy Video Player also automatically runs a split test if you use more than one video in a marketing campaign so you can see which one is most effective. To see a more detailed review of Easy Video Player 2.0 please see the links below.

Online video marketing really is the most powerful way to build trust with your audience online. With the advanced software available now that allows you to build a website with embedded video in a few minutes, there really is no excuse f

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