Outdoor Digital Signage – Three Stages of Deployment
The final step, but certainly just as important is the content
. Digital signage content is not the same as TV advertising, the view time is far shorter, a few seconds at most (and less outdoors) so content has to be tailored to be bold, simple and concise. Different colours, fonts and styles look different outside too, so ensure you test any content before it is uploaded.
Outdoor Digital Signage Three Stages of Deployment