Postcard 101

Postcard printing is no doubt an outlet for creativity and a sense of connection

. It has a wide range of purposes, from marketing to romantic reasons. And for that reason, it would be a good idea to maximize this potential of a postcard. Anyone can make a postcard but only a few can make outstanding ones. To help you acquire the best yet cheap postcard printing possible, let me share a few tips.

Side A and side B

A postcard has two sides the primary side and the secondary side. Usually, the primary side contains a picture or image. It can be a photograph of a person, a thing, or scenery. The other side of the postcard is left blank for the purposes of the owner of the postcard.

Make it your own

It is very important for the postcard to reflect your personality. This is what sets the postcard apart from the other common postcards. Therefore it is strongly recommended to use your own pictures to put in the primary side of your print postcards. Another downside of not using an original picture is the risk of discovering a postcard with the same or similar design as yours. With your own pictures, you can customize your own postcards.

Edit your pictures

After deciding on the picture you are going to use in your postcard, make sure you spend time in editing your picture. There are a lot of things to do with a picture. You can add a text, crop it, add color, put effects and adjust other settings to improve its beauty. A popular software program that is used in this kind of task is Adobe Photoshop. You can also try other free software online if you cannot afford this option. Your creativity is boundless. Therefore you are not limited in creating an eye-catching picture for your custom postcards.

Dont overdo it

Even though you are not constrained in the effects you can put in your photograph, this does not mean that you should overdo it. You should be careful not to make your image look complicated, as this might become an eyesore to your target viewers.

When all else fails

If all these things are not working for you, or you dont have the time to do all these, you can always go back to using a postcard template. This is the simplest, safest and most convenient way to make postcards.

After working on your postcards, the last step would be to hire an online postcard printing company.

by: Colleen Davis

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